Startup Name Generator

Unique Startup Name Ideas

If you are considering starting a business, it’s wise to use a startup name generator to help you come up with a unique and creative business name. Here are 20 unique names you can use based on actual companies.

Browse More Premium Names 

How to Name a Startup

Using a startup name generator can help you quickly develop cool names that will resonate with your customers.

Our name generator is made specifically for startups. This ensures it provides relevant and interesting names that follow the latest trends in the startup world.

It’s the best option if you want a modern name that sounds and looks great.

You want your name to be easily recognized and appealing since this can result in more products for your company.

There are a few things you need to consider when picking the right name for your startup.

We gathered some of the things you need to be aware of when creating startup names.

Following these tips will help you create the best possible names for your startup.

It’s more than first impressions

Your brand name gives the first impression of your business. This changes as your brand grows.

The more people know about your startup the more they start noticing other things that define your brand.

But your name still remains the introduction to each new person (or business) that does business with you.

Because other brand elements gain importance over time, you need to make sure that the name you pick works with them.

The last thing you want to end up with is a name that doesn’t fit what your brand has become.

Consider your name as the first thing your potential customers know about you. And make sure it’s in cohesion with everything your brand stands for.

First impressions matter, but they are worthless if they don’t paint the right picture about your brand.

Keep it short, sweet, and memorable

The best startups names in the world are easy to write, pronounce, and remember. Think of some of your favorite startups and list down their names.

There’s a good chance they have these things in common. The more complicated the brand name, the harder it is to remember.

You have to make it easy for potential clients to remember your brand. You don’t want to be the startup that no one remembers.

If you want a strong following and create loyal customers, you need to keep your brand name simple and likable.

Short names are usually very easy to remember. But you also have to make sure they are simple and easy to spell and pronounce.

Startups often make the mistake of picking a short name for the sake of having a short name.

A very short will do more harm than good if it’s hard to spell and remember.

The bottom line is this – make your name as memorable as possible.

Research Your Sector

Every good brainstorming session starts with research. We suggest you start by researching existing names in your sector.

List down some of the big players in your market. Chances are you’ll notice trends and common words that companies use.

This will help you pick the name that helps you position your startup.

Do you want to stand out from your competition? Pick words and name types that are different from existing brand names in the market.

Do you want to blend in and position your startup as one of the big players in the market?

Pick popular words and copy name types of other companies in your sector.

Keep in mind that you have to legally check all names before you start using them.

You don’t want to be breaching any existing trademarks and get your startup into legal trouble.

It’s usually best to hire a trademark attorney if you have the funds for it.

They will help you research trademark databases and they will tell you if you can use the name that you picked for your startup.

Get Feedback

Once you have a list of a few cool startup names, discuss them with potential customers or people working within that industry to get their opinion and feedback.

Ask them what comes to mind when they hear a particular name. This will help you determine if the names you picked represent the brand you’re building.

We don’t recommend asking your family and friends for feedback.

They are not your potential clients and they will probably have a hard time giving you objective feedback since they are too personally involved.

Keep in mind that you will never find a name that gets the thumbs up from anyone.

This is almost impossible to do. The more people you ask, the more likely they are to disagree.

We suggest you limit the number of people you ask for feedback to ten people. This is enough to give you solid results yet not too much to overwhelm you.

Avoid Limiting Names

Don’t choose a name that limits your business to one product or service.

Instead, go for a brandable name that can accommodate your business growth without losing its meaning.

Your startup will grow and you will start adding services and products to your offering.

You might even completely pivot the company and start something completely different.

Having a name that is tied to a single product or city can be very limiting in that case.

Brandable names are usually very memorable and can be used for almost any service or product.

They capture the personality of your brand instead of explaining what you sell.

Your startup is a new company. Keep this in mind when creating names.

And remember that there’s a good change that your company will change as it grows.