How to name your honey business
Hey, I’m Ashley (Branding Expert) and I’m going to guide you through our four steps to name your honey business. Below you’ll find twenty example names I created in this process and next, I’ll show you how you can create your own. To get started try our honey business name generator above and then scroll below to find the first step in the naming process.
- Golden Drop
- Pure Harvest
- Bottled Raw
- Wild Bee Honey
- The Dark Taste
- The Sweet Farm Co.
- Eco BeeKeepers
- Bottled Dew
- Flower Drops
- Woodland Honey
- VitaBee
- Taste Industries
- Sweet Drip
- Honey Vine
- Tiger Honey
- Purest Comb
- Healthy Blossom
- Tasty Extracts
- Poured Nature
- Honeganic
Four steps to naming your honey business
This four-step process will help you name your honey business. In this example, I’m creating a name for a honey business that conveys the natural, organic and sweet taste of their product. Here’s each step I took in crafting these business names.
#1) Brainstorm your name ideas
Start by brainstorming what words could fit into your business name. In my name ideas, I used words like “Drop”, “Harvest”, “Sweet” and “Taste”, you can see that while these words can be related to Honey, they also suggest that you can expect a sweet, organic and tasty sort of Honey from this business or brand. Your goal here is to create a list of words or names that come to mind when thinking about your business.
If you’re stuck on words to use, try our business name generator.
Here are my name ideas after brainstorming:
- Golden Drop
- Pure Harvest
- Bottled Raw
- Wild Bee Honey
- The Dark Taste
- The Sweet Farm Co.
- Eco BeeKeepers
- Bottled Dew
- Flower Drops
- Woodland Honey
- VitaBee
- Taste Industries
- Sweet Drip
- Honey Vine
- Tiger Honey
- Purest Comb
- Healthy Blossom
- Tasty Extracts
- Poured Nature
- Honeganic
#2) Shortlist your ideas
Once you’ve developed a list of possible names, do an analysis of your ideas. Remove any names that could be hard to remember, spell or speak aloud. Keep names that are brandable, sound great, are memorable and communicate your brand values, product or service to your target audience.
Here’s a quick checklist you can run your ideas through to help shorten your list of name:
- Is the name simple and easy to remember?
- Is the name easy to read and say aloud?
- Is the name different from competitors?
- Does the name convey a relevant meaning?
- Does the name avoid overused words or cliches?
My Shortlist:
- Golden Drop
- Pure Harvest
- Woodland Honey
- VitaBee
Removed Ideas:
- Bottled Raw
- The Sweet Farm Co.
- Healthy Blossom
- Tasty Extracts
- Taste Industries
- Poured Nature
- Flower Drops
- Wild Bee Honey
- The Dark Taste
- Eco BeeKeepers
- Sweet Drip
- Honey Vine
- Tiger Honey
- Purest Comb
- Honeyganic
- Bottled Dew
#3) Get some feedback
You’ll now have a list of 3-6 great honey business names and you can start to ask potential customers or people working in the industry for feedback (your target audience). Avoid feedback from family and friends, are more likely to praise all your ideas and they aren’t your customer.
Be sure to ask questions like:
- What first comes to mind when you first hear the name?
- How would you spell it?
With you’re customer feedback you can now ask yourself is the name still relevant? and did it represent your business how you intended?
My customer feedback:
Golden Drop
This name conveys a premium product with a great taste.
Pure Harvest
This name conveys a product that is organic and farm fresh.
Woodland Honey
This name conveys a product that is organic and natural ingredients.
VitaBee
This name conveys a product focused on health like Manuka honey.
#4) Check It’s available
At this point, it’s good to have at least three great honey business names on your list, in case your any of your names are already taken. You can do a quick Business Name Search online to find out if you’re name is available within your country/state, also be sure to search if the name is also available for Trademark and Domain name Registration.
Competitor Name Analysis
To help you brainstorm potential business names, let’s take a look at three successful honey businesses and break down why and how they’ve chosen to name their business and why it works for them.
Nature Nates Natural Honey achieves a personal connection with customers by having the founder in their business name. They also present themselves as a natural and organic product through the word “nature”, they’re also able to achieve a catchy brandable name using alliteration with the words “Nature Nates Natural”.
The Beekeepers Daughter achieves a personal connection with customers (like Nature Nates) by having a person in their business name. Whilst similar to Nature Nates, this business can be seen as offering a more holistic product that’s family-oriented and fresh from the farm. They also have a catchy name through a rhythmic pronunciation in the name: The Bee Keepers Daughter.
Manuka Health New Zealand is a business that’s made their name straight to the point so you know exactly what it is and where it’s from. Specializing in health products, this type of business naming works best for them and their audience. They come across as a highly professional brand, leaving no question in what’s their products.
5 Tips for naming your honey business
The ideal business name should be simple, memorable and convey a meaning all at the same time. Here are my 5 tips to keep in mind when developing your business names.
1. Do a Competitor Analysis
Doing a competitor analysis as your first step will save you a lot of time in the future, knowing what names to avoid and understanding why and how your competitors business name words for them will help you in forming your own business names. When analyzing competitors think about:
- What business or product values are they conveying in their business name? How does that work for them?
- Is there a trend in how these businesses are naming themselves? It’s best to avoid sounding like “just another one of those businesses”.
- Who does it best? Why does it work and how can I produce a better name?
2. Focus on Naming your Business not Describing it.
A typical pitfall most businesses run into is describing their business name too literally, using overused honey terms like royal, tasty or sweet. A more effective business name should convey to customers your businesses and product values at a deeper level. Try name your business in a way that has a story behind it.
Let’s take for example a real honey business named “The Beekeepers Daughter”.
Literally, this name conveys you’re buying honey from the daughter of a beekeeper. At a deeper level though, this is a great name that translates the history and values of the product/business: they’re local, family owned and operated, have been working with bees for generations.
3. How to make a more memorable name
Creating a memorable business name is the first step in getting into a customers mind and is also a task that’s easier said than done. Your business name should aim to stop a customer in their tracks and give an extra thought on your product among your wave of competitors. Some tips to create a memorable name would be:
- Use rhythmic pronunciation or alliteration (Honey Hive, Queen Bee Honey)
- Try using a word that wouldn’t be relevant when out of context (Hexa Honey – Hexa as in Hexagon, the usual shape associated with honeycombs)
- Keep it short and simple.
4. Try purchasing a Brandable business name
Brandable business names are names that are non-sensical but read and are pronounced well. They often use letter patterns of Vowel/Consonant/Vowel as these word structures are typically short, catchy and easy to say and remember. For example, some brandable honey business names could be:
- Nuvane Honey
- Alomos Honey
- Nurilo Honey
You can find a full list of Brandable business names at Domainify.com
5. Avoid combining words just to create a unique name.
Another mistake business owners typically make is creating bad word combinations when they find out that their business name idea is already taken. For example, John names his business Bumble Honey and finds out it’s already taken. Because he’s already decided this is what he’ll name his business he tries to opt for similar sounding names like BumbillHoney, Bumbleony or BummbleHoney.
You can see how these ideas are a step backward as they are not catchy, easily pronounceable or memorable. In these situations, we suggest starting from scratch and trying the tips we mentioned previously.
Honey business name ideas
Here’s the ultimate list of Honey-related words you could use in your business name. Below is a list of trending, descriptive, and action words that are often related to honey.
Trending Words
Here are the top trending words used in honey company names.
- bottle
- farm
- grow
- harvest
- beechworth
- pure
- local
- bee
- manuka
- beekeeper
- flowing
- african
- hills
- heritage
- sweet
- taste
- origin
- wild
- bark
- raw
- dark
- drop
Words Honey often describes
(“honey ______”)
You can use these words to create honey business names like ‘The Honey Dew Company’ and ‘The Honey Makers’.
- bee
- bees
- comb
- dew
- moon
- pot
- locust
- cakes
- cake
- guide
- combs
- flow
- water
- bag
- bird
- eaters
- pots
- wine
- suckle
- production
- guides
- plant
- buzzard
- gathering
- cells
- eater
- tubes
- suckers
- ants
- gatherers
- boy
- beer
- bags
- making
- child
- bunch
- sucking
- mad
- makers
- house
- plants
- gland
- mixture
- birds
- bun
- drops
- glands
- combing
- bear
- sources
- creek
- extractor
- harvest
- suckles
- pie
- tree
- mead
- girl
- hunters
- nut
- board
- chile
- sweet
- badger
- producers
- locusts
- jar
- dropping
- mooners
- dews
- mustard
- mouth
- cup
- stone
- maker
- lake
- wood
- flower
- hunting
- stomach
- buzzards
- mesquite
- drink
- baby
- jars
- gatherer
- tastes
- creepers
- trees
- love
- butter
- flowers
- producer
- drop
- sac
- creeper
- fungus
- trap
How Honey is often described
(“______ honey”)
Example honey company names using these related descriptive words ‘The Wild Honey Company’ and ‘Raw Honey Co.’.
- wild
- little
- sweet
- much
- more
- pure
- good
- warm
- dark
- liquid
- raw
- white
- golden
- delicious
- surplus
- fresh
- fine
- best
- thick
- clear
- sorry
- enough
- sweetest
- excellent
- fermented
- sure
- strained
- well
- okay
- right
- virgin
- comb
- yellow
- artificial
- rich
- hot
- bitter
- attic
- granulated
- light
- pale
- purest
- finest
- thin
- less
- beautiful
- organic
- fragrant
- wonderful
- nice
- genuine
- dear
- colored
- sealed
- flavored
- famous
- ripe
- wrong
- brown
- sufficient
- refined
- mixed
- precious
- orange
- sticky
- sourwood
- mild
- unripe
- blossom
- unprocessed
- heather
- extra
- abundant
Honey Adjectives
You can use an adjective in your business name to create a business name like ‘Wildflower Honey‘ or ‘The Pure Honey Company‘.
- colored
- chromatic
- beloved
- sweet
- lovely
- homey
- gorgeous
- beautiful
- okay
- handsome
- precious
- sweaty
- cherished
- wild
- little
- much
- pure
- raw
- dark
- Golden
- liquid
- fresh
- thick
- well
- clear
- enough
- fermented
- delicious
- fine
- sure
- sweetest
- rich
- yellow
- artificial
- pale
- bitter
- attic
- virgin
- refined
- fragrant
- finest
- granulated
- sticky
- unprocessed
- purest
- wildflower
- runny
- ripe
- warmed
- unfiltered
- unripe
- unheated
- pink
- heather
- date
- tasty
- sealed
- floral
- sour
- burnt
- luscious
- unpasteurized
- spun
- homemade
- bottled
- capped
- aromatic
- steadfast
- dried
- substitute
- creamed
- dilute
- drunk
- watery
- buttered
- roasted
- candied
- mellifluous
- adorable
- alveolate
- charming
- combed
- cute
- delightful
- faveolate
- glib
- honeyless
- honeylike
- horny
- hot
- italian
- lovable
- loveable
Honey Verbs
You can use a verb in your honey business name to create business names like ‘Honey Drips‘ or ‘Harvested Honey Company‘.
- suckle
- know
- look
- add
- want
- eat
- think
- worry
- sweetened
- mixed
- let
- listen
- gather
- collect
- taste
- dipped
- tasted
- thank
- eating
- extracted
- please
- gathering
- sweeten
- dripping
- stored
- collecting
- gathered
- ate
- like
- mix
- smeared
- fed
- poured
- eaten
- wait
- suck
- stir
- mind
- drink
- store
- catch
- extract
- combine
- whispered
- dripped
- Miss
- cry
- flowed
- wake
- pour
- flowing
- feed
- steal
- soaked
- extracting
- relax
- sucked
- hope
- gathers
- storing
- coated
- smelled
- guess
- calm
- cooked
- eats
- flavored
- drinking
- boiled
- tasting
- diluted
- dip
- lick
- mixing
- collects
- shrunk
- pouring
- smells
- drips
- melted
- sucks
- licking
- licked
- harvested
- sip
- stealing
- smell
- drizzled
- dissolve
- harvest
- hate
- promise
- attracts
- sipping
- drip
- harvesting
- strained
- baked
- goin
Combine Words
We’ve taken words from above and from our generator results and combined the words to create new honey company names.
- beepure (Bee + Pure)
- purbee (Pure + Bee)
- honeganic (Honey + Organic)
- honeyr
- honeydrip
- honee
- tastney (Taste + Honey)
- deliconey (Delicious + Honey)
Honey in Foreign Languages
Consider using foreign words in your business name to give the impression of an international or exotic brand.
Latin: noun (mel, mella, melculum, mellilla) adjective (mellarius).
French: noun (le miel, la chérie, le chéri, la douceur, la cocotte, le petit ami).
Italian: noun (le miele, il tesoro, la dolcezza).
Spanish: noun (la miel, el cariño).
Other Business Name Guides
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