Shopify Business Name Generator
Generate names for your Shopify business below.
How to name your Shopify business
Hey, I’m Ashley (Branding Expert) and I’m going to guide you through our four steps to name your Shopify business. Below you’ll find twenty example names I created in this process and next, I’ll show you how you can create your own. To get started try our Shopify business name generator above and then scroll below to find the first step in the naming process.
- International Direct
- One Click Wonders
- Browsers Delight
- Always Open
- The Online Co.
- Artisan Delights
- To Your Door Delights
- Direct Deliveries
- Digital Delights
- Discount Dot Com
- Top Forum
- Category Kings
- Search It
- American Retails
- Where From
- The Local
- Browse Branch
Create a unique business name with our Business Name Generator!
Four steps to naming your Shopify business
This four-step process will help you name your business. In this example, I’m creating a name for a Shopify business that conveys a high-tech and usable digital solution that enables effortless online shopping. Here’s each step I took in crafting these business names.
Click to View Infographic
#1) Brainstorm your name ideas
Start by brainstorming what words could fit into your business name. In my name ideas, I used words like digital, international, one-click, direct, unique and online. These are indicative of an effortless web-based shopping experience and you should certainly search for words that carry the same meaning. Your goal here is to create a list of words or names that come to mind when thinking about your business.
If you’re stuck on words to use, try our business name generator.
Here are my name ideas after brainstorming:
#2) Shortlist your ideas
Once you’ve developed a list of possible names, do an analysis of your ideas. Remove any names that could be hard to remember, spell or speak aloud. Keep names that are brandable, sound great, are memorable and communicate your brand values, product or service to your target audience.
Here’s a quick checklist you can run your ideas through to help shorten your list of name:
- Is the name simple and easy to remember?
- Is the name easy to read and say aloud?
- Is the name different from competitors?
- Does the name convey a relevant meaning?
- Does the name avoid overused words or cliches?
Create a unique business name with our Business Name Generator!
#3) Get some feedback
You’ll now have a list of 3-6 great Shopify business names and you can start to ask potential customers or people working in the industry for feedback (your target audience). Avoid feedback from family and friends, are more likely to praise all your ideas and they aren’t your customer.
Be sure to ask questions like:
- What first comes to mind when you first hear the name?
- How would you spell it?
With you’re customer feedback you can now ask yourself is the name still relevant? and did it represent your business how you intended?
My customer feedback:
This name is fun and it uses wordplay to be industry-relevant.
This name highlights the origin of Shopify products, which could be important for some buyers.
This name tells buyers the exact benefit of doing a bit of online shopping.
This name adds a bit of specialization instead of just focusing on Shopify ecommerce.
#4) Check It’s available
At this point, it’s good to have at least three great Shopify business names on your list, in case your any of your names are already taken. You can do a quick Business Name Search online to find out if you’re name is available within your country/state, also be sure to search if the name is also available for Trademark and Domain name Registration.
Check Domain Availability
Competitor Name Analysis
To help you brainstorm potential business names, let’s take a look at three successful Shopify businesses and break down why and how they’ve chosen to name their business and why it works for them.
Tanner Goods makes a direct reference to the types of products the company sells. Shopify businesses can have many areas of specialization and a good name gives potential clients an instant idea about the niche. In this example, it’s pretty obvious that the Shopify website deals with leather goods.
Chubbies is an apparel Shopify store that infuses a ton of personality into the brand. The clothes are made for young, fun-loving individuals. The company prides itself in the casual and exciting approach towards product presentation and the name is the first example of how lighthearted the branding is.
Death Wish Coffee is another example of a niche name. This is a no-nonsense title that also makes potential customers curious. A bit of context explains the unusual title selection. The Shopify company specializes in the sale of very strong coffee blends that appeal to connoisseurs and those who can handle a larger than usual dose of caffeine.
1. Do a Competitor Analysis
Doing a competitor analysis as your first step will save you a lot of time in the future, knowing what names to avoid and understanding why and how your competitors business name words for them will help you in forming your own business names. When analyzing competitors think about:
- What business or product values are they conveying in their business name? How does that work for them?
- Is there a trend in how these businesses are naming themselves? It’s best to avoid sounding like “just another one of those businesses”.
- Who does it best? Why does it work and how can I produce a better name?
2. Focus on Naming your Business not Describing it.
A typical pitfall most businesses run into is describing their business name too literally, relying on overused words like ecommerce, direct, wholesale, discount, coupon, shopping cart. A more effective business name should convey to customers your businesses and product values at a deeper level. Try name your business in a way that has a story behind it.
Let’s take for example a real Shopify business named soleRebels.
At a first glance, it becomes obvious this is a shoe ecommerce store. Taking a deeper look at the title, however, also reveals something about the corporate philosophy. This is an innovative brand that works on the development of highly comfortable shoes. It targets a more youthful crowd, which is why the title format and the first lower case both make sense.
3. How to make a more memorable name
Creating a memorable business name is the first step in getting into a customers mind and is also a task that’s easier said than done. Your business name should aim to stop a customer in their tracks and give an extra thought on your product among your wave of competitors. Some tips to create a memorable name would be:
- Use rhythmic pronunciation or alliteration (Luxe Lifestyle, Dragon Dagger, Happy Healthy Hot)
- Try using a word that wouldn’t be relevant when out of context (haus is a name that makes you guess until you find out that it specializes in interior design solutions, home accessories and furniture)
- Keep it short and simple.
4. Try purchasing a Brandable business name
Brandable business names are names that are non-sensical but read and are pronounced well. They often use letter patterns of Vowel/Consonant/Vowel as these word structures are typically short, catchy and easy to say and remember. For example, some brandable shopify business names could be:
- Podirex Shoes
- Clickalifica Online
- Polix Direct
You can find a full list of Brandable business names at Domainify.com
5. Avoid combining words just to create a unique name.
Another mistake business owners typically make is creating bad word combinations when they find out that their business name idea is already taken. For example, John names his business Luxurious Interiors and finds out it’s already taken. Because he’s already decided this is what he’ll name his business he tries to opt for similar sounding names like Luxteriors, Interlux and Luxurio.
You can see how these ideas are a step backward as they are not catchy, easily pronounceable or memorable. In these situations, we suggest starting from scratch and trying the tips we mentioned previously.
Don’t forget to use our Shopify Business Name Generator
Words shopify often describes
You can use these words to create shopify business names like ‘The Shopify Builders’ and ‘Shopify Store Wars’.
How Shopify is often described
(“______ Shopify “)
Example Shopify Store names using these related descriptive words “Direct Shopify” and “International Shopify Express”.
You can use an adjective in your business name to create a business name like ‘Online Shopifyers‘ or ‘Unique Shopify Retailers‘.
You can use a verb in your shopify business name to create business names like ‘Browse Time‘ or ‘Easy Access Store’.
We’ve taken words from above and from our generator results and combined the words to create new shopify store names.
Shopify related words in foreign languages
Consider using foreign words in your business name to give the impression of an international or exotic brand.
Latin for purchase: emptio
French for digital: numérique
Italian for marketplace: mercato
Spanish for online: en línea