Amazon Business Name Generator
Generate names for your Amazon business below.
How to name your Amazon business
Hey, I’m Ashley (Branding Expert) and I’m going to guide you through our four steps to name your Amazon business. Below you’ll find twenty example names I created in this process and next, I’ll show you how you can create your own. To get started, try our Amazon business name generator above and then scroll below to find the first step in the naming process.
- Fill Your Basket
- Computer Checkout
- Find & Deliver
- Wholesale City
- The Web Market
- Clickthrough Co.
- Unique Online Wares
- Online In Time
- Always Open
- World Wide Wares
- Trusted Wares
- One Click
- Everything Online
Click to View Infographic
#1) Brainstorm your name ideas
Brainstorming on the words you want to use to represent your business is very important because this is the first impression your business makes on your potential customers. I used words like Trust, Deliver, and sales to inspire confidence. Your goal here is to create a list of words or names that come to mind when thinking about your business.
If you’re stuck on words to use, try our business name generator.
Here are my name ideas after brainstorming:
#2) Shortlist your ideas
Once you’ve developed a list of possible names, do an analysis of your ideas. Remove any names that could be hard to remember, spell or speak aloud. Keep names that are brandable, sound great, are memorable and communicate your brand values, product or service to your target audience.
Here’s a quick checklist you can run your ideas through to help shorten your list of name:
- Is the name simple and easy to remember?
- Is the name easy to read and say aloud?
- Is the name different from competitors?
- Does the name convey a relevant meaning?
- Does the name avoid overused words or cliches?
Create a unique business name with our Business Name Generator!
#3) Get some feedback
You’ll now have a list of 3-6 great Amazon business names and you can start to ask potential customers or people working in the industry for feedback (your target audience). Avoid feedback from family and friends, are more likely to praise all your ideas and they aren’t your customer.
Be sure to ask questions like:
- What first comes to mind when you first hear the name?
- How would you spell it?
With you’re customer feedback you can now ask yourself is the name still relevant? and did it represent your business how you intended?
My customer feedback:
This inspires trust in the quality of products.
This sounds like a bulk seller.
This sounds like a seller of personal items.
This sounds like a seller who optimizes delivery.
#4) Check if it’s available
At this point, it’s good to have at least three great Amazon business names on your list, in case your any of your names are already taken. You can do a quick Business Name Search online to find out if your name is available within your country/state, also be sure to search if the name is also available for Trademark and Domain name Registration.
Check Domain Availability
Competitor Name Analysis
To help you brainstorm potential business names, let’s take a look at three successful Amazon businesses and break down why and how they’ve chosen to name their business and why it works for them.
World of Books Ltd is a name that instantly tells you what they deal in. The name also implies that they sell books from all over the world.
RecycLivre is a name that signifies that the company deals in recycled products. It could also mean that they sell instruments or machines that can be used for recycling.
Avalanche Brands is a name that signifies large quantities of goods. It is also a catchy and memorable name.
1. Do a Competitor Analysis
Doing a competitor analysis as your first step will save you a lot of time in the future, knowing what names to avoid and understanding why and how your competitors business name words for them will help you in forming your own business names. When analyzing competitors think about:
- What business or product values are they conveying in their business name? How does that work for them?
- Is there a trend in how these businesses are naming themselves? It’s best to avoid sounding like “just another one of those businesses”.
- Who does it best? Why does it work and how can I produce a better name?
2. Focus on Naming your Business not Describing it.
A typical pitfall most businesses run into is describing their business name too literally, using overused words like transfer, collect and pay. A more effective business name should convey to customers your businesses and product values at a deeper level. Try name your business in a way that has a story behind it.
Let’s take for example a real Amazon business named “Avalanche Brand”.
Literally, this name conveys a brand that has massive loads of goods to select from.
3. How to make a more memorable name
Creating a memorable business name is the first step in getting into a customers mind and is also a task that’s easier said than done. Your business name should aim to stop a customer in their tracks and give an extra thought on your product among your wave of competitors. Some tips to create a memorable name would be:
- Use rhythmic pronunciation or alliteration (BuyBrought, Computer Checkout)
- Try using a word that wouldn’t be relevant when out of context (Open Sesame: Sesame is a seed, but in this context, it is used to illustrate getting something done without stress)
- Keep it short and simple.
4. Try purchasing a Brandable business name
Brandable business names are names that are non-sensical but read and are pronounced well. They often use letter patterns of Vowel/Consonant/Vowel as these word structures are typically short, catchy and easy to say and remember. For example, some brandable Amazon business names could be:
- The Merch Perch
You can find a full list of Brandable business names at Domainify.com
5. Avoid combining words just to create a unique name.
Another mistake business owners typically make is creating bad word combinations when they find out that their business name idea is already taken. For example, Computer Checkout to C Check or ComChe.
You can see how these ideas are a step backward as they are not catchy, easily pronounceable or memorable. In these situations, we suggest starting from scratch and trying the tips we mentioned previously.
Don’t forget to use our Amazon Business Name Generator
Words amazon often describes
You can use these words to create amazon business names like ‘Fine Amazon Sellers’ and ‘Tom’s Amazon Shopfront’.
How amazon is often described
Example amazon company names using these related descriptive words ‘Cheap Amazon Finds’ and ‘Wholesale Amazoners’.
You can use an adjective in your business name to create a business name like ”Online Amazonia” or “Direct Delivery”.
You can use a verb in your amazon business name to create business names like ‘Amazon Sends‘ or ‘Amazon Travel Goods’.
We’ve taken words from above and from our generator results and combined the words to create new amazon company names.