If you’re not a programmer, you’ll probably want to use the best website builder available. With options ranging from the Zyro website builder, GoDaddy website builder, and Webnode website builder, it’s hard to know which one is the best. In fact, there are over 100 site builder platforms that help with creating a website. Which one is best?
In this guide, we will uncover the best website builder based on:
- Ease of use
- Technical support
This list will help you discover the best website builder software that fulfills your needs.
What Are the Best Website Builder Tools?
Above we found the best website builders available. Keep in mind that the overall best site builder may not suit your needs — the ideal website builder for an artist’s online portfolio may differ from that of an online store.
How We Have Ranked the Best Website Builder
We perform a website builder comparison by researching web builder software ranking services. Then, we read reviews of the top products to evaluate all the features.
Next, we test the website builders and let our experts determine their usability. Lastly, we research search intent data, trends, and social listening tools.
Using all of this information, we score and rank each site builder to determine the best website builders.
So, What Is the Best Website Builder?
Through our ranking methodology, we’ve listed the best website builders.
We selected these website builders for a multitude of reasons. They have reasonable costs that make them accessible to small business owners. Additionally, they have many templates to craft unique web pages. You can register custom domain names, add scroll effects, and implement animations and videos.
Furthermore, we’ve found these website platforms to be user-friendly. Most of us don’t have programming backgrounds or a website design team. You can readily customize them without knowing HTML.
We decided that this was the best web builder because it was the top-ranking website builder. Upon reading countless expert and user reviews, we found it to have the advanced features and key metadata necessary for a website builder.
Also, we reviewed and performed demos of these website builders and let our team of experts quantify their ease of use and UX/UI design. Finally, they surpassed our benchmarks for Google Analytics trends, search intent data, website traffic trends, and social listening tools.
Out of over 100 competitors, the number 1 choice is the best website builder on the market. However, the other options are still worthwhile. You can always try out a free plan or free trial of the website builder to determine if it suits you better.
Regardless of our ranking, we still recommend that you use one of the free website builders before settling on paid plans. While a free trial and free plans do not have all of the assets of paid plans, they might be sufficient for your website builder needs.
Keep reading for a deep dive on the best website builders.
Best Website Builder Overview
In this section, we will perform a comprehensive review of the best website builder tools.
What Is a Website Builder Software?
If you want to learn how to make a website, you need to know all about website builder tools.
A website builder is a website building space that helps you create and manage a site. Often, they come with templates that you can customize to create a simple website. You can edit the templates with text, images, videos, and animations.
They do not require any knowledge of coding languages. Instead, they use the “what you see is what you get” (WYSIWYG) graphical user interface. How you edit your content on most website builders is how it will appear.
Most website builders have a drag-and-drop interface. A drag-and-drop website builder lets you select the element and move it to the place you want.
While some have free plans, a good website builder has paid plans you pay for on a per month basis. A free trial and free plans will provide you with a free domain that includes the web hosting company’s name. For instance, if the GoDaddy website builder offered a free domain, the GoDaddy websites built would be listed as businessname.godaddy.com.
The same goes for the others: a free domain on the Zyro website builder would look like johnsmith.zyro.com, and a free domain on the Webnode website builder would be janedoe.webnode.com.
When you sign up for a free trial or free plan, you’ll likely have one of the above domains. Upgrading to paid plans paid on a per month basis will give you things like a professional website, custom domain, and eCommerce functionality.
Whether you’re a blogger or small business owner, you can benefit from using a website builder to learn how to build a website.
What Does a Website Builder Do?
In a company, the person who manages the brand’s internet presence will use website builder tools to develop the site. However, anyone with internet access can use a site builder. Here are some of the things that a website builder can do.
- Create and enhance your online presence. The best website builder lets people find your small business using search engines. You can have complete control over your company’s online presence and make a stunning website.
- Increase your web traffic. Using templates, Google Analytics, and SEO tools can draw people to your page. Around 88% of consumers won’t return to a website they have a bad experience with, so you’ll want to use website builders to retain customers for your online store.
- Save you money on hiring web developers. Web developers have an hourly rate of $50-$85. Can you imagine what that is per month? A website builder costs less than this per month (some even come with a free trial and free plan). Even if you have multiple websites, you’ll experience greater savings with almost all website builders.
What Does “Best Website Builder” Mean?
The best website builder is easy-to-use, affordable, reliable, well-supported, aesthetically appealing, and filled with features. Anyone who wants to know how to create a website can use a drag-and-drop builder. They let you quickly and conveniently design and maintain a website with no coding experience.
Main Features of a Website Builder
The best website builders have a few features that make them user-friendly and appealing to the average person who needs their own website.
All the features you should look for in a website builder include:
- Drag-and-drop editor. You pick up an element with your mouse, drag it to the location you want, and drop it. You can create your ideal layout with just a few clicks.
- Templates. Most website builders come with templates. You can choose any theme: minimalist, artsy, modern, bright, or neutral. Whether you’re making an online portfolio or starting a small business website, there’s a website builder template out there for you.
- Mobile optimization. Around 57% of people won’t recommend a website that isn’t mobile-friendly. The best website builder will have mobile optimization techniques that will keep your content compatible and attractive on all devices. These may cost extra per month, though.
- Customizability. Customizability features let you choose separate fonts, images, color schemes, videos, scroll effects, site search engines, and animations to make your website yours.
- Custom domain and free hosting. On most site builders, the free trial and free plan will come with a free domain that will include the web hosting platform’s name. Your average free trial or free plan won’t get you a free custom domain or free SSL certificate. However, paid plans should provide a custom domain option, web hosting, and a free SSL certificate.
Benefits of Using the Best Website Builder Tools
A website builder can change your internet presence for the better. Here are some of the benefits of using the best website builder.
You Don’t Need to Be Tech-Savvy
Between website building and using marketing tools, you might feel like you need a computer science degree to run a small business or online business.
However, the best website builder will take a lot of the guesswork out. Drag-and-drop functionality means you can create a stunning website with just a few clicks. As long as you know what you want, you can move text, videos, and images where you please with the drag-and-drop interface. Get your online stores started in no time!
Low Cost and Low Maintenance
Unlike hiring web designers, the best website builder will cost fairly little per month. You can find plenty of low-cost and free website builder options, especially if you do not have many requirements. Also, most platforms come with a free trial or free plan.
While the free trial or free plan is likely a simple website builder, it may still satisfy your needs. However, those who want the best eCommerce website builder will have to pay extra for eCommerce functionality. If you don’t have an eCommerce store or other type of online store, you should be set for one of the cheaper paid plans. This type of content management system requires things like inventory management, which drives up the cost.
Additionally, you don’t need to perform much upkeep. A website builder will have technical support to keep your own website running. You will need to add new content regularly to keep your audience (especially if you have an online store), but website builders make it a breeze.
Get Your Website Up-and-Running ASAP
As all small business owners know, you don’t have hours to spend on website building. You can spend a little time with the best website builders to create an eye-catching small business website filled with your company’s information.
Even if you don’t have everything from the get-go, you can update your website. Plus, some platforms have AI tools that can optimize and update what you have. Now that’s a win for a busy online business.
You Don’t Need an Artistic Eye
Sure, artistic skills help, but they’re not necessary. The templates on so many website builders, including Squarespace, Wix, Weebly, and the GoDaddy website builder, come with matching color schemes and readable formats.
If you do have some artistic skills, you can customize the templates. Drag-and-drop website builders and even some free website builders offer personalization to help your website stand out.
You Can Control the Narrative
With social media, your online presence is somewhat out of your control. However, creating your website gives you complete control over the narrative. You can share anything you want.
Furthermore, a website builder offers SEO tools that can boost the search engine rankings of your page to get what you want out there. Many website builders provide SEO tools, including the GoDaddy website builder, Wix, Weebly, MailChimp, and SquareSpace. Other website builders can use this technique, too, if you use sufficient keywords in your written content.
Also, a website builder with mobile optimization features will make it easier to spread your message.
What Companies Should Buy a Website Builder?
Almost anyone can use a site builder. However, these three categories will benefit the most from what a website builder offers.
Small business owners often lack the capital and hours to hire web designers or build high-quality business websites themselves. Using a website-building tool will let them expand their online presence and increase traffic while focusing on other aspects of their business. Small businesses need a business website to remain competitive.
If you have a small business and don’t have a business website, start with a free plan and make a simple drag-and-drop website until you feel ready to upgrade to an eCommerce website builder with a special eCommerce plan, eCommerce tools, eCommerce features, and eCommerce functionality. You will have to pay per month for a subscription to these tools.
Freelancers typically work alone. Whether you’re an artist, musician, photographer, writer, or anything else, you’ll want to display your portfolio in an attractive and simple format. With a website builder, you can quickly design your internet portfolio, add your contact information, and integrate an online store or online stores.
Free hosting also means you can spend more of your money on your trade. Keep in mind that you will need to increase your website builder budget per month to account for eCommerce features, eCommerce functionality, and an eCommerce plan.
Not everyone needs eCommerce features or an eCommerce website. Many individuals need a personal or professional website. Perhaps you’re a blogger, entrepreneur, model, actor, or influencer.
A website builder will let you share anything you need, no matter your technical skills. A simple drag-and-drop website builder like the GoDaddy website builder and many other website builders will let you develop a professional website easily.
As always, start with the free plan on a drag-and-drop website builder and upgrade as needed for things like marketing tools and unlimited storage. You can either pay per month or go for long-term website builder subscriptions, depending on the website builder you choose.
What Does a Website Builder Cost?
When learning how to make a website, know that website builders are the most affordable method. On average, they have a $6-$50 per month website builder subscription. This fee includes templates, hosting, security, built-in features, and technical support. You will likely need to pay more for added things like eCommerce features or an eCommerce plan.
Some website builders offer enterprise pricing for large and small businesses that may run an online store or need an eCommerce website. Research the drag-and-drop website builder to see if they offer a free plan, paid plan, or enterprise plan. Also, see if you pay per month or per year.
Types of Website Builders
There are two types of website builders: online and offline.
Online Website Builders
Virtual website builders are online tools that web hosting companies provide. Internet users can create an account on the website to build a personal website or one for small businesses. You own the website, and it is hosted by the platform, taking much work out of website building.
Furthermore, many of these platforms let users integrate internal and external tools. Another name for an online website builder is a content management system. Generally, you pay for these website builders on a per-month basis.
Online website builders give users fully functional websites. They come with ready-to-publish templates that you edit with your content. Depending on the tool, you can make social media content, blogs, portfolios, business websites, and eCommerce tools. If you use a free plan, the free domain will likely contain the web hosting platform’s name in it, so you’ll want to pay for a per-month plan to increase web traffic.
These website builders are convenient and easy to use. Additionally, the website builder will provide technical support, FAQs, and video tutorials to facilitate the process further.
Offline Website Builders
The other website builders are offline website design software. The consumer would download this software onto their computer and use it to build pages. They can upload these pages to their online store with any hosting platform. However, you will need to pay per month for a separate host.
Offline website builders require greater skills. Usually, professional website designers will use them to develop pages for multiple websites. Both online and offline programs are WYSIWYG, but offline lets you directly edit the source code using CSS and HTML. You can customize the pages with flexibility.
If you have coding skills and extra capital, you can consider an offline website builder. There are some open-source options with a free plan, but the best ones are generally paid. However, you might save in the long run as you do not have to pay per month. Instead, you pay once for full usage.
We do not recommend these for small businesses or a small online store. You should start with a free plan for an online drag-and-drop website builder until you’re ready to pay per month.
Relevant Trends That a Buyer of Website Builders Should Be Aware of
Some trends in the best website builder software might require you to lean towards one website builder over another. Not all tools suit everyone, so you should keep these in mind when paying per month for a website builder.
- Micro animations. People have developed higher expectations for websites. Many high-quality sites use small animations to create visual interest on their pages. They draw attention to specific portions of the page and captivate the audience. While you shouldn’t overdo it to avoid looking too busy, micro animations signify a well-thought-out website. You may wish to find a website builder that offers this feature.
- Dark and light modes. If you use your phone in bed at night, you probably don’t want a bright white screen glaring at you. That’s where dark mode comes in handy. Low light options are easier on a user’s eyes, and many people prefer to use them all day long. Try to find a website builder that lets visitors toggle between background colors.
- Interactive elements. Approximately 52% of Americans enjoy hands-on learning. You can increase the time spent on your website by adding interactive elements that engage the audience. Try to find a website builder that automates this process, though you shouldn’t expect it on a free plan. It will likely be out-of-budget for an online store and most small businesses.
- Non-traditional scrolling. While there’s nothing wrong with vertical scrolling, horizontal scrolling can catch a user’s attention. It is functional and usable but different enough to cultivate interest. Ensure you integrate it with drawings and photos. Many people prefer to read up-to-down, so text-heavy pages should retain a vertical scroll. This option isn’t a make-or-break deal for a website builder, so don’t worry if your free plan doesn’t have it.
- Embedded videos. An embedded video in the background of your website’s home page will encourage users to stay on the page to see it through. While you probably don’t want audio, a collection of clips depicting your online store or small businesses will garner attention and give people a clear understanding of your company. It’s hard to find a website builder that doesn’t offer video integration these days.
Which Is the Best Website Builder?
It’s impossible for us to tell you which website builder is best for you. Regardless, this list is a great place to start. These choices have state-of-the-art features for you to try out to see if they fulfill the needs of your small businesses. We’ve said it before, and we’ll say it again — try out the free plan before investing in a per-month subscription. That way, you can ensure you choose the right website builder for you.
How to Choose the Right Website Builder
We want to help you find the best website builder. When finding your website builder, consider these tips.
Figure out your budget. Each website builder has a different cost, and you usually get what you pay for. A free plan just isn’t enough for most small businesses. Determine what you can afford to pay per month and find a website builder in this range.
Consider the features you need from a website builder, and determine your skills in graphic design. If you aren’t the best at matching, you’ll probably want more template options or AI features on your website builder.
In addition, use the free website builder trial and options to get a feel of the best website builder. What’s an easy website builder to one person might not be easy to you. Also, look for any advanced features like SEO tools or marketing tools. Lastly, perform further research to see what niches this website builder favors.
Summary – Best Website Builder Software
So, what’s the best website builder? That depends on you! However, you will want to look for a website builder with plenty of templates, a reasonable cost, customizability, and app integrations. Determine the purpose of your website when selecting the tools you need.
Overall, the best website builder will work for almost anyone. Whether you’re a freelancer, a small business owner, or just need a site, you can benefit from a website builder. Also, you’ve got nothing to lose! Tons of them come with free versions to help you test out the software before paying per month.