Bar Business Name Generator
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Ashley S.
Branding & Marketing Specialist
Article Contents
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How to Name your Business
5-Tips for Naming your Business
Business Name Ideas
How to name your bar business
Hey, I’m Ashley (Branding Expert) and I’m going to guide you through our four steps to name your bar business. Below you’ll find twenty example names I created in this process and next, I’ll show you how you can create your own. To get started try our bar business name generator above and then scroll below to find the first step in the naming process.
- My Favorite Bar
- Raise a Glass
- Cheers and Beers
- The Secret Saloon
- Languid Lounge
- A Place to Toast
- Neon Nights
- The Meeting Place
- Drinks After Work
- Cocktail Country
- Bottles of Bliss
- Bubbly Moments
- The Mixing House
- Enjoy the Evening
- The Merry Mixologists
- The First Bar
- The Happiness Inn
- Trendy Tavern
- Time for Drinks
- One for the Road
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#1) Brainstorm your name ideas
Start by brainstorming what words could fit into your business name. In my name ideas, I used words like “Cheers”, “Cocktail”, “Beers” and “Toast”. You can see that while these words can be related to a Bar, they also suggest the sort of fun, welcoming environment that you would get from this business or brand. Your goal here is to create a list of words or names that come to mind when thinking about your business.
If you’re stuck on words to use, try our business name generator.
Here are my name ideas after brainstorming:
#2) Shortlist your ideas
Once you’ve developed a list of possible names, do an analysis of your ideas. Remove any names that could be hard to remember, spell or speak aloud. Keep names that are brandable, sound great, are memorable and communicate your brand values, product or service to your target audience.
Here’s a quick checklist you can run your ideas through to help shorten your list of name:
- Is the name simple and easy to remember?
- Is the name easy to read and say aloud?
- Is the name different from competitors?
- Does the name convey a relevant meaning?
- Does the name avoid overused words or cliches?
My Shortlist:
Removed Ideas:
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#3) Get some feedback
You’ll now have a list of 3-6 great bar business names and you can start to ask potential customers or people working in the industry for feedback (your target audience). Avoid feedback from family and friends, are more likely to praise all your ideas and they aren’t your customer.
Be sure to ask questions like:
- What first comes to mind when you first hear the name?
- How would you spell it?
With you’re customer feedback you can now ask yourself is the name still relevant? and did it represent your business how you intended?
My customer feedback:
This name lets us imagine a bar where there is always a reason to have fun and always friends nearby to join in the celebrations.
This name conveys the idea of a happy place where you can make a toast at any time and with whoever is there at the time.
The name conveys the idea that the bartenders are experts but are also friendly and approachable too.
This name gives the impression of it being the sort of bar that not everyone knows about. Going here is a pleasure that not everyone can enjoy.
#4) Check It’s available
At this point, it’s good to have at least three great bar business names on your list, in case your any of your names are already taken. You can do a quick Business Name Search online to find out if you’re name is available within your country/state, also be sure to search if the name is also available for Trademark and Domain name Registration.
Check Domain Availability
Competitor Name Analysis
To help you brainstorm potential business names, let’s take a look at three successful bar businesses and break down why and how they’ve chosen to name their business and why it works for them.
bOb Bar
The name with all its b’s is nice to say and even nicer to hear. The repetition and the use of a pronoun gives the bar a personal feel.
The Stumble Inn
The name is a pun and a New York City lifestyle. The notion of ‘stumbling into’ a bar captures something fun and friendly, and is a universal truth.
Death and Co
From the days of prohibition they would say if you’re drinking, you’re keeping company with death.
1. Do a Competitor Analysis
Doing a competitor analysis as your first step will save you a lot of time in the future, knowing what names to avoid and understanding why and how your competitors business name words for them will help you in forming your own business names. When analyzing competitors think about:
- What business or product values are they conveying in their business name? How does that work for them?
- Is there a trend in how these businesses are naming themselves? It’s best to avoid sounding like “just another one of those businesses”.
- Who does it best? Why does it work and how can I produce a better name?
2. Focus on Naming your Business not Describing it.
A typical pitfall most businesses run into is describing their business name too literally, using overused bar terms like bar or pub. A more effective business name should convey to customers your businesses and product values at a deeper level. Try name your business in a way that has a story behind it.
Let’s take for example a real bar business named “Gin Palace”.
This name tells us right awat that gin is a speciality there, so we can expect to find lots of interesting varieties on offer. The use of the word palace also suggests that it is an ornate bar with plush fittings and with an elegant feel to it.
3. How to make a more memorable name
Creating a memorable business name is the first step in getting into a customers mind and is also a task that’s easier said than done. Your business name should aim to stop a customer in their tracks and give an extra thought on your product among your wave of competitors. Some tips to create a memorable name would be:
- Use rhythmic pronunciation or alliteration (Secret Saloon, Trendy Tavern)
- Try using a word that wouldn’t be relevant when out of context (Mix – brings to mind the idea of a bartender expertly mixing cocktails)
- Keep it short and simple.
4. Try purchasing a Brandable business name
Brandable business names are names that are non-sensical but read and are pronounced well. They often use letter patterns of Vowel/Consonant/Vowel as these word structures are typically short, catchy and easy to say and remember. For example, some brandable bar business names could be:
- Vava Bar
- GlugGlugBar
- TipsiTime
You can find a full list of Brandable business names at Domainify.com
5. Avoid combining words just to create a unique name.
Another mistake business owners typically make is creating bad word combinations when they find out that their business name idea is already taken. For example, John names his business Cocktail Time and finds out it’s already taken. Because he’s already decided this is what he’ll name his business he tries to opt for similar sounding names like CocktailHour, Time4Cocktails or CocktailsByTheHour.
You can see how these ideas are a step backward as they are not catchy, easily pronounceable or memorable. In these situations, we suggest starting from scratch and trying the tips we mentioned previously.
Don’t forget to use our Bar Name Generator
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