Marketing Business Name Generator & Ideas

Marketing Business Name Generator & Ideas

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IDEO

one of the biggest marketing agencies in the world was named after its founder came across the root “ideo” in the dictionary. There have been questions about whether IDEO was an acronym for anything but company reps haven’t confirmed such claims.

Leo Burnett

the company is named after an American advertising executive by the same name. Leo Burnett is the mastermind behind some of the most recognizable marketing characters of the 20th century – the Marlboro Man and Tony the Tiger are two examples.

BBDO

this marketing business is the result of a merger between BDO (Barton, Durstine and Osborn) and Batten Co.

Razorfish

the digital marketing company got its name when co-founder Jeffrey Dachis had to open the company’s first bank account. He hadn’t come up with a name beforehand. Razorfish was just something that he chose impulsively and on the spot.

Naked

the brand name reveals some information about the philosophy of the company. According to their official presentation, businesses have to be “naked” in front of their customers in order to carry out successful marketing campaigns.

+Castro

according to agency founders, everybody links the word Castro to Fidel Castro. Such an association is a bit uncomfortable in a modern, capitalist world – a fact that makes the name memorable.

Rokkan

the word has a Japanese origin and it means sixth sense.

Marketing Strategy & Useful
Advertising Terminology

Different people like different movies, which has resulted in the excessive amounts of movies being produced each year. Marketing a movie based on the it’s genre is the only way to market it effectively and reach the correct audience.

Big budget, famous actors, Oscar nomination, based on a true story, stunning visual effects, pre-release, special effects, smash hit, holiday specific (Christmas/valentine’s day)

Clientele & Interests

Marketing companies need a very strong brand and proof of success in order to acquire clients. This is a heavily competitive field. Top clients have many options to choose among, which is why they’re looking for outstanding presence and evidence of expertise.

Marketing efforts should start with the name selection itself. Marketing agencies help their clients build unique brands and stand out. Thus, a marketing business name can be creative, even a bit frivolous. Anything that stands out, makes the audience wonder or even make people uncomfortable (like the +Castro example) has managed to get the job done.

If a company specializes in a certain field, the fact should definitely be highlighted in the name. A digital marketing agency, for example, could be called Imagination Digital Marketing Consulting, ClickEquations, EBL Social Team or TBG Digital (all actual examples).

Some of the most important advertising terminology includes results-driven, high ROI, lead generation, qualified leads, conversion, inbound, tailored advertising campaigns, innovative, digital, strategic, mobile and customer acquisition.

Industry Related Words

Marketing

advertising

brand

branding

campaign

campaign planning

advertising strategy

digital

digital advertising

digital marketing

inbound marketing

print campaign

print publication

logo

corporate identity

designer

graphic designer

PPC

pay per click campaign

prospect

lead

lead generation

sales funnel

customer acquisition

analytics

B2B

B2C

blog

blogging

content marketing

content campaign

persona

buyer persona

call to action

creative

cost per lead

relationship management

customer relationship management

CRM

email

email marketing

engagement

social media

social media marketing

digital platform

Facebook

landing page

hashtag

Instagram

automation

marketing automation

native advertising

qualified lead

return on investment

ROI

SEO

search engine optimization

unique visit

unique visitor

top of the funnel

brochure

booklet

viral

viral content

guerrilla marketing

YouTube