How to Start a Successful Music Blog
If music is your passion, then why not share your thoughts and knowledge on the subject with the world? It’s a great way to practice your writing skills, talk about what you love and make some money!
How to Start a Music Blog
1) Finding your Niche
A music blog can be one of the easiest ones to find your niche in.
Most of the time, it’s simply based on your own music preferences. You may choose to focus on a specific genre like country, hip hop, rap or something not quite so well-known. If you want to, you can even choose to dedicate the entire blog to your favorite band. It’s truly a great way to share your love and create something wonderful.
It’s also worth thinking about the audience you want to reach out to. This is important to note because you might find that you drift towards aiming your posts towards those who are already fans, or you can focus on introducing the band to those who might not know them and try to gain them some new fans!
On top of that, you can decide whether the blog is a place to gush about the music or band, or really crack down on some critical reviews. It’s completely up to you! Writing down some goals for the blog can be a great way to get an idea about the direction you want to take it in.
Finally, it can be a good idea to look for any other blogs or websites out there which might be covering the same or similar topics to yours. That way, you can begin to figure out how you’re going to make yours stand out in comparison.
2) Think of a unique blog name and create your website
Now comes the fun part, creating your blog name. We suggest a name that’s short, sweet and is relevant to your audience. Some names for a music blog could be: Music Inc, Ex Music or if you’re still stuck try using our blog name generator for some inspiration.
Once you have a blog name in mind, it’s time to get your website set up. Don’t worry, this is much easier than it sounds and can be easily done in less than an hour! Checkout our full guide on the best and easiest way to setup a WordPress blog here.
3) Get the essentials
Three of the most important things you’ll need to get started on a music blog are a name, platform and a host. In most cases, you can take a little time to think about the perfect name while you’re setting things up. However, selecting a platform and host are going to be key to get up and running.
There are plenty of great platforms out there like Wix, WordPress and Squarespace for creating your blog on. If you want something more specialized for blogs, then WordPress or something similar is an ideal option.
When it comes to hosting, there are many options out there that range in price and capabilities, so take your time and shop around for what you believe will work best. Recently, many have found that BlueHost is a reliable, affordable option worth checking out.
To keep up with the latest music news, you’ll also want a source of information that keeps up with the latest news so that you can do the same. Keep in mind that while it’s not a good idea to copy this information directly, it can be worthwhile to adopt some of the main newsworthy topics and spin them in a unique way.
What content do music bloggers create?
This can really depend on the exact niche that a blog creator decides to adopt. For example, if you choose a niche that is a little larger, like a genre of music, then you may cover new albums in that genre that are coming out, tours that will be taking place and anything else you think readers might want to know about.
When you create a blog that focuses on a single band, you can provide those kinds of information as well, but you may need to dig a little deeper into the band to find regular content. After you’ve covered the basics, information may get a little slim.
However, that can be a good time to add to your niche a little bit, perhaps by selecting another band to cover in addition to your favorite, or by expanding outward into the genre from the specific band you started with.
Create engaging and relevant content
Creating content that is relevant to the topic can keep readers from feeling like they’re getting lost. Naturally, if you’re writing about a specific band then you’ll want to make sure readers are following your reasoning if you begin to write about another band or subject.
Furthermore, building a community around your blog is a great way to keep readers coming back for more. Because it can move beyond the realm of just a reading experience, it becomes something that readers look forward to enjoying and discussing on a regular basis. Making sure you have a writing schedule can also help to create this environment.
How to grow your traffic
Keywords are one of the most important ways that you can bring in traffic. They allow you to tailor your posts to match what people are searching for. Consequently, it becomes easier for readers to find your blog and love it.
Aside from that, taking the extra time to put love and care into the creation of your blog goes a long way. Ensure that written aspects are spell-checked and organized in ways that make the content easy to digest. In addition, make sure pictures and videos are edited and professional in appearance.
Making connections with other bloggers can also help to increase traffic. By frequenting other music blogs, commenting on their posts and sharing information about your own blog, you can give the traffic there a view of the kinds of insights you have to offer as well as an easy way to reach your blog.
When you’re doing this, just make sure that your comment is relevant to the blog post topic rather than just sending out an advertisement for your own blog. That will just result in the comment becoming an eyesore for both the blog owner and other guests.
However, by commenting well and leaving just a small section at the end with a link to your blog, you’ll be much more likely to catch eyes in a positive way.
How to make money with your Music Blog
Once you’ve gotten your blog running, you can start thinking about the methods you can use for making money through it. Because music often leads to the selling of album and music-playing or listening devices, you’ll have plenty of opportunities for selling ad space, getting sponsored posts and affiliate links.
Aside from that, you can also choose to have your own shop on the site for people to buy from. Some music blogs also include exclusive content that users can subscribe to get to. This allows them to reach areas and information that may not be available to the regular audience.
Guest posts from others in the music business can also be a great way to gather a larger audience and therefore create more opportunities to bring in more income. This is especially true if you get some big names to share information that may be specific to their role in the music industry.
Top #3 Music Bloggers
Hypebot is a fantastic blog that covers a huge range of topics from Indie to DIY, Music Tech and the music business as a whole. Because of this, you could likely get lost for hours learning new music-related information. In addition, it’s also easy to navigate.
Furthermore, there are posts for just about everything you could think of from top YouTube videos to taking a deeper look into how many of us are notorious song-skippers when we’re listening to music. This is really a great display of just how far a music blog can get when it picks up speed.
For those who love to learn about new brands on the scene that might pick up speed, this is a fantastic blog to check out. It spotlights some up-and-coming stars who are introducing something new and noticeable to the music world, helping them to get more eyes on their work.
This is a blog you could use as a role model if you’re someone who wants to get smaller bands a little more appreciation. You could even focus on bands that exist within your local area. Make sure to take a look if you want to keep tabs on the new bands!
#3 Ditto Music
For those who love music enough to make it their career, this is a great blog that is able to provide resources, advice and steps for creating a gainful music career. It even seeks out information from label owners, current musicians and more to help new musicians get all the information they need.
This option even provides the tools new musicians need to get more eyes and ears on what they have to offer. If you want to create a blog that helps those who want to make careers from their music, this is one worth taking some notes on.