Donut Business Name Generator
Generate names for your donut business below.
How to name your donut business
Hey, I’m Ashley (Branding Expert) and I’m going to guide you through our four steps to name your donut business. Below you’ll find twenty example names I created in this process and next, I’ll show you how you can create your own. To get started try our donut business name generator above and then scroll below to find the first step in the naming process.
- Donuty Time
- Yummy Jelly Donuts
- Donut Family
- Donut Daily
- Do Eat Donut
- Nutty Donuts
- Honey Donuts
- Donut Chef
- Dreamland Donut
- The Donutteria
- The Happy Baker
- The Donut Hole
- Donut Place
- Fresh Glazed Donuts
- Donut Kingdom
- Donut Empire
- Glazed Donut Shop
- Happy Glazed Donut Place
Click to View Infographic
#1) Brainstorm your name ideas
Start by brainstorming what words could fit into your business name. In my name ideas, I used words like “Yummy”, “Glazed”, “Happy” and “Fresh”, you can see that while these words can be related to donuts, they also depict the delightful flavor you can get from the products. Your goal here is to create a list of words or names that come to mind when thinking about your business.
If you’re stuck on words to use, try our business name generator.
Here are my name ideas after brainstorming:
#2) Shortlist your ideas
Once you’ve developed a list of possible names, do an analysis of your ideas. Remove any names that could be hard to remember, spell or speak aloud. Keep names that are brandable, sound great, are memorable and communicate your brand values, product or service to your target audience.
Here’s a quick checklist you can run your ideas through to help shorten your list of name:
- Is the name simple and easy to remember?
- Is the name easy to read and say aloud?
- Is the name different from competitors?
- Does the name convey a relevant meaning?
- Does the name avoid overused words or cliches?
Create a unique business name with our Business Name Generator!
#3) Get some feedback
You’ll now have a list of 3-6 great donut business names and you can start to ask potential customers or people working in the industry for feedback (your target audience). Avoid feedback from family and friends, are more likely to praise all your ideas and they aren’t your customer.
Be sure to ask questions like:
- What first comes to mind when you first hear the name?
- How would you spell it?
With you’re customer feedback you can now ask yourself is the name still relevant? and did it represent your business how you intended?
My customer feedback:
This name conveys a specific kind of delicious donut.
This name conveys donuts that are simply dreamy.
This name conveys that the person making the donuts is just as happy to make them as you are to eat them.
This name conveys a multitude of delicious donuts to choose from.
#4) Check It’s available
At this point, it’s good to have at least three great donut business names on your list, in case your any of your names are already taken. You can do a quick Business Name Search online to find out if you’re name is available within your country/state, also be sure to search if the name is also available for Trademark and Domain name Registration.
Check Domain Availability
Competitor Name Analysis
To help you brainstorm potential business names, let’s take a look at three successful donut businesses and break down why and how they’ve chosen to name their business and why it works for them.
Voodoo Doughnut is a name that works fantastically for a themed donut shop. If you’re looking for donuts that come in unique shapes and styles, this is the place to go. It’s always fun to add a theme to your shop.
A Baker’s Wife is a name that feels much more local than many of the standard donut shop names out there. It’s also a name that is likely to have a story behind it.
The Holy Donut is a name that shows customers just how heavenly good donuts can be. It’s also a name with some great repetitive sounds, making it a catchy name.
1. Do a Competitor Analysis
Doing a competitor analysis as your first step will save you a lot of time in the future, knowing what names to avoid and understanding why and how your competitors business name words for them will help you in forming your own business names. When analyzing competitors think about:
- What business or product values are they conveying in their business name? How does that work for them?
- Is there a trend in how these businesses are naming themselves? It’s best to avoid sounding like “just another one of those businesses”.
- Who does it best? Why does it work and how can I produce a better name?
2. Focus on Naming your Business not Describing it.
A typical pitfall most businesses run into is describing their business name too literally, using overused Donut terms like bake, sweet or glaze. A more effective business name should convey to customers your businesses and product values at a deeper level. Try name your business in a way that has a story behind it.
Let’s take for example a real donut business named “A Baker’s Wife”.
Customers get the sense that they are buying donuts from the wife of a baker in a literal sense. Additionally, this is a name that can run more deeply and allow customers to connect with the story behind the name.
3. How to make a more memorable name
Creating a memorable business name is the first step in getting into a customers mind and is also a task that’s easier said than done. Your business name should aim to stop a customer in their tracks and give an extra thought on your product among your wave of competitors. Some tips to create a memorable name would be:
- Use rhythmic pronunciation or alliteration (Donut Daily, Nutty Donuts
- Try using a word that wouldn’t be relevant when out of context (The Donutteria – this name can really only apply to donuts, though it does make the donut shop sound very fancy!)
- Keep it short and simple.
4. Try purchasing a Brandable business name
Brandable business names are names that are non-sensical but read and are pronounced well. They often use letter patterns of Vowel/Consonant/Vowel as these word structures are typically short, catchy and easy to say and remember. For example, some brandable donut business names could be:
- Belara Donuts
- Fudona Donuts
- Yumado Donuts
You can find a full list of Brandable business names at Domainify.com
5. Avoid combining words just to create a unique name.
Another mistake business owners typically make is creating bad word combinations when they find out that their business name idea is already taken. For example, John names his business Daffy Donuts and finds out it’s already taken. Because he’s already decided this is what he’ll name his business he tries to opt for similar sounding names like DaffyyDonuts, Daffonuts or DaffyDdonuts.
You can see how these ideas are a step backward as they are not catchy, easily pronounceable or memorable. In these situations, we suggest starting from scratch and trying the tips we mentioned previously.
Don’t forget to use our Donut Business Name Generator
Words Donut often describes
You can use these words to create donut business names like ‘The Donut shop’ and ‘The Donut Pad’.
How Donut is often described
Example donut company names using these related descriptive words ‘The Giant Jelly Donut shop’ and ‘Fresh Donut Co.’.
You can use an adjective in your business name to create a business name like ‘Big Donut‘ or ‘The Fresh Donut Company‘.
You can use a verb in your donut business name to create business names like ‘Glazed Donuts‘.
We’ve taken words from above and from our generator results and combined the words to create new donut company names.
Donut in Foreign Languages
Consider using foreign words in your business name to give the impression of an international or exotic brand.
Latin: noun (doughnut, gelata, contritique, vitreae, alba) adjective (integro).
French: noun (beignet, gelée, glacé, en poudre, crémeux).
Italian: noun (ciambella, gelatina, glassata).
Spanish: noun (rosquilla, gelatina).