Catering Business Name Generator

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Writer Ashley

Ashley S.
Branding & Marketing Specialist

How to name your catering business

Catering is a very profitable business but sometimes the wrong name can keep you from growing. That is why it is important that you create an outstanding name for your catering business. If you haven’t done that already, don’t worry. I am going to take you through a four-step process that will help you create an amazing catering business name. I have also provided 20 catering business name ideas just to give you a glimpse of what you should be looking for.

Before we begin, I recommend that you try our catering business name generator and see if you can find great ideas. Below are my 20 catering business name ideas.

  1. At Your Service
  2. Catering Calls
  3. Cater Cares
  4. Well Catered
  5. Delicate Dishes
  6. FoodWise
  7. Yum Catering
  8. FlavorTime Catering
  9. Lovely Caterers
  10. The Happy Plate
  1. Clever Catering
  2. CaterNation
  3. Cater Guys
  4. Catering Masters
  5. Mobile Plates
  6. Catering Angels
  7. Royal Caterers
  8. Infinite Catering
  9. Fancy Fiesta
  10. Who’s Cookin

Create a unique business name with our Business Name Generator!

Four steps to naming your catering business

This four-step process will help you name your catering business. In this example, I’m creating a name for a catering business that is not only memorable and catchy but also brandable. Here’s each step I took in crafting these business names.

Catering Business Name Ideas Infographic

Click to View Infographic

#1) Brainstorm your name ideas

Start by brainstorming what words could fit into your business name. In my name ideas, I used words like “Dishes”, “Plates”, “Sweet” and “Service”, you can see that  these words are related to catering and describe the typical services offered by a catering business. Your goal here is to create a list of words or names that come to mind when thinking about your business.

If you’re stuck on words to use, try our business name generator.

Here are my name ideas after brainstorming:

At Your Service

Catering Calls

Cater Cares

Well Catered

Delicate Dishes

FoodWise

Yum Catering

FlavorTime Catering

Lovely Caterers

The Happy Plate

Clever Catering

CaterNation

Cater Guys

Catering Masters

Mobile Plates

Catering Angels

Royal Caterers

Infinite Catering

Fancy Fiesta

Who’s Cookin

#2) Shortlist your ideas

Once you’ve developed a list of possible names, do an analysis of your ideas. Remove any names that could be hard to remember, spell or speak aloud. Keep names that are brandable, sound great, are memorable and communicate your brand values, product or service to your target audience.

Here’s a quick checklist you can run your ideas through to help shorten your list of name:

  • Is the name simple and easy to remember?
  • Is the name easy to read and say aloud?
  • Is the name different from competitors?
  • Does the name convey a relevant meaning?
  • Does the name avoid overused words or cliches?

My Shortlist:

FoodWise

Royal Caterers

Fancy Fiesta

The Happy Plates

 

Removed Ideas:

At Your Service

Catering Calls

Cater Cares

Well Catered

Delicate Dishes

Yum Catering

FlavorTime Catering

Lovely Caterers

Clever Catering

CaterNation

Cater Guys

Catering Masters

Mobile Plates

Catering Angels

Infinite Catering

Who’s Cookin

Create a unique business name with our Business Name Generator!

#3) Get some feedback

You’ll now have a list of 3-6 great catering business names and you can start to ask potential customers or people working in the industry for feedback (your target audience). Avoid feedback from family and friends, are more likely to praise all your ideas and they aren’t your customer.

Be sure to ask questions like:

  • What first comes to mind when you first hear the name?
  • How would you spell it?

With you’re customer feedback you can now ask yourself is the name still relevant? and did it represent your business how you intended?

My customer feedback:

FoodWise

The name is unique, easy to pronounce and brandable.

The Happy Plate

This name conveys a catering business that is focused on making its customers happy.

Royal Caterers

This name is memorable and conveys a business that offer high-end catering services.

Fancy Fiesta

The words rhyme making the name catchy and memorable.

#4) Check It’s available

At this point, it’s good to have at least three great catering business names on your list, in case your any of your names are already taken. You can do a quick Business Name Search online to find out if you’re name is available within your country/state, also be sure to search if the name is also available for Trademark and Domain name Registration.

Check Domain Availability

Competitor Name Analysis

To help you brainstorm potential business names, let’s take a look at three successful Catering businesses and break down why and how they’ve chosen to name their business and why it works for them.

24 Carrots Catering and Events Logo

24 Carrots Catering and Events
While sophistication and culinary excellence are in the heart of catering branding, a bit of humour can always help a company stand out. This is a principle that the founders of 24 Carrots Catering and Events know and utilise.

Bubble Food Logo

Bubble Food
A primary strength in molecular gastronomy gives a lot of meaning to the name Bubble Food. The company takes a very creative approach to food preparation and chocolate caviar pearls are far from an exception for its creations.

Heirloom LA Logo

Heirloom LA
The name instantly speaks of fresh, just picked and locally sourced ingredients. This is precisely what Heirloom LA specialises in. The company partners up with local farms that follow ethical and sustainable practices.

Premium names to kickstart your business

Created by branding experts and professional designers.

View More Premium Names from .Domainify

5 Tips for naming your catering business

The ideal business name should be simple, memorable and convey a meaning all at the same time. Here are my 5 tips to keep in mind when developing your business names.

1. Do a Competitor Analysis

Doing a competitor analysis as your first step will save you a lot of time in the future, knowing what names to avoid and understanding why and how your competitors business name words for them will help you in forming your own business names. When analyzing competitors think about:

  • What business or product values are they conveying in their business name? How does that work for them?
  • Is there a trend in how these businesses are naming themselves? It’s best to avoid sounding like “just another one of those businesses”.
  • Who does it best? Why does it work and how can I produce a better name?

2. Focus on Naming your Business not Describing it.

A typical pitfall most businesses run into is describing their business name too literally, using overused catering terms like tasty or sweet. A more effective business name should convey to customers your businesses and product values at a deeper level. Try name your business in a way that has a story behind it.

Let’s take for example a catering  business named “Grandma on the Move “.

On the outside, this name sounds funny, witty and memorable. At a deeper level though, the name is used to mean that the catering business has great cooks just like most grandmothers.

3. How to make a more memorable name

Creating a memorable business name is the first step in getting into a customers mind and is also a task that’s easier said than done. Your business name should aim to stop a customer in their tracks and give an extra thought on your product among your wave of competitors. Some tips to create a memorable name would be:

  • Use rhythmic pronunciation or alliteration (Care Caters, Delicate Dishes)
  • Try using a word that wouldn’t be relevant when out of context (Deli Dishes- Deli as in Delicious)
  • Keep it short and simple.

4. Try purchasing a Brandable business name

Brandable business names are names that are non-sensical but read and are pronounced well. They often use letter patterns of Vowel/Consonant/Vowel as these word structures are typically short, catchy and easy to say and remember. For example, some brandable catering business names could be:

  • Nuvane Dishes
  • Alomos Caterers
  • Nurilo Catering

You can find a full list of Brandable business names at Domainify.com

5. Avoid combining words just to create a unique name.

Another mistake business owners typically make is creating bad word combinations when they find out that their business name idea is already taken. For example, John names his business Junkle Dishes and finds out it’s already taken. Because he’s already decided this is what he’ll name his business he tries to opt for similar sounding names like JunkillDishes, Junkishes or Junnkodishes.

You can see how these ideas are a step backward as they are not catchy, easily pronounceable or memorable. In these situations, we suggest starting from scratch and trying the tips we mentioned previously.

Business Name Ideas

Here’s the ultimate list of related words you could use in your business name. Below is a list of trending, descriptive and action words that are often related to.

Trending Words

Here are the top trending words used in Catering company names.

Best

Bites

Catering

Chef

Corporate

Crown

Edge

Events

Feast

Flavours

Food

Gold

Gourmet

Leaf

Little

Lunch

Master

Mini

Party

Professionals

Don’t forget to use our Catering Business Name Generator

Our Business Name Guides

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How Catering is often described

(“______ Catering”)

Example Catering company names using these related descriptive words ‘Traditions Kosher Catering’ and ‘Pinnacle Private Catering’.

admirable

appointed

astute

best

better

celebrated

chief

Chinese

class

coloured

commercial

consummate

distinguished

efficient

enterprising

excellent

exclusive

expensive

experienced

famous

fashionable

favorite

female

former

french

genteel

good

grand

honorary

indefatigable

independent

industrial

italian

known

kosher

largest

liberal

literary

local

mere

mixed

nearby

nearest

obliging

obsequious

official

outside

own
popular

premise

private

professional

prominent

rate

reputable

right

ruthless

scale

service

site

smart

successful

thy

time

unexceptionable

untrustworthy

useful

wealthy

Wellknown

worthy

Catering Adjectives

You can use an adjective in your business name to create a business name like ‘Culinary Creations Catering‘ or ‘Communal Catering Co.‘.

busy

commercial

communal

culinary

departmental

dietary

excellent

fresh

gastronomic

industrial

institutional

mass

outside

potable

private

public

restorative

restored

retail

self

Combine Words

We’ve taken words from above and from our generator results and combined the words to create new Catering company names.

CaterKing (catering + king)

KosherCater (Kosher + Catering)

PartyBites

GoodFeast

GourmetCater

MasterChefs

Catering in Foreign Languages

Consider using foreign words in your business name to give the impression of an international or exotic brand.

Latin: Obsonatus

French: Traiteur

Italian: Ristorazione

Spanish: Abastecimiento

Don’t forget to give our Catering company name generator a try!

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