Wholesale Business Name Generator
Generate names for your wholesale business below.
How to name your wholesale business
Hey, I’m Ashley (Branding Expert) and I’m going to guide you through our four steps to name your wholesale business. Below you’ll find twenty example names I created in this process and next, I’ll show you how you can create your own. To get started try our wholesale business name generator above and then scroll below to find the first step in the naming process.
- Wholesale Solutions
- The Wholesale Bazaar Co.
- Budget Wholesale
- Wholesale Dealers
- The Wholesale Merchant Co.
- Wholesale Store
- Wholesale Outlets
- District Wholesale Company
- Department Wholesale
- Wholesale Operative Co
- Le marché
- The Wholesale Buys Co.
- Sell Wholesale
- LiveSale Company
- The Grocersale Company
- Wholesale Imported Co.
- Applied Wholesale
- The General Wholesale Co.
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#1) Brainstorm your name ideas
Start by brainstorming what words could fit into your business name. In my name ideas, I used words like “Budget”, “Solutions”, “Imported” and “General”. You can see that while these words can be related to Wholesale, they also suggest that you can expect a wide-ranging and useful service from this business or brand. Your goal here is to create a list of words or names that come to mind when thinking about your business.
If you’re stuck on words to use, try our business name generator.
Here are my name ideas after brainstorming:
#2) Shortlist your ideas
Once you’ve developed a list of possible names, do an analysis of your ideas. Remove any names that could be hard to remember, spell or speak aloud. Keep names that are brandable, sound great, are memorable and communicate your brand values, product or service to your target audience.
Here’s a quick checklist you can run your ideas through to help shorten your list of name:
- Is the name simple and easy to remember?
- Is the name easy to read and say aloud?
- Is the name different from competitors?
- Does the name convey a relevant meaning?
- Does the name avoid overused words or cliches?
Create a unique business name with our Business Name Generator!
#3) Get some feedback
You’ll now have a list of 3-6 great wholesale business names and you can start to ask potential customers or people working in the industry for feedback (your target audience). Avoid feedback from family and friends, are more likely to praise all your ideas and they aren’t your customer.
Be sure to ask questions like:
- What first comes to mind when you first hear the name?
- How would you spell it?
With you’re customer feedback you can now ask yourself is the name still relevant? and did it represent your business how you intended?
My customer feedback:
This name conveys the idea that offering value is the most important factor for this business. You would expect to always get great prices from them.
This name gives the idea of them being experts who are used to dealing with all different types of product and businesses.
This name has more of a classic feel to it. The use of the word ‘merchant’ lets us imagine an old-time traders with strong values and good world-wide connections.
This name brings to mind a fast-moving business where they are always in touch with the market and the latest prices. They might also deal with live products such as livestock.
#4) Check It’s available
At this point, it’s good to have at least three great wholesale business names on your list, in case your any of your names are already taken. You can do a quick Business Name Search online to find out if you’re name is available within your country/state, also be sure to search if the name is also available for Trademark and Domain name Registration.
Check Domain Availability
Competitor Name Analysis
To help you brainstorm potential business names, let’s take a look at three successful wholesale businesses and break down why and how they’ve chosen to name their business and why it works for them.
Inspire Wholesale tells us that this business has a wide, inspiring range of products. The name makes us think that it is easy to be inspired by their choice, making it easier to decide what to buy from them.
All Seas Wholesale is a name that tells us right away that they offer seafood from all over the world. It is a fun name that paints a picture of them sailing the seven seas looking to catch the best seafood to sell to their customers.
Trendz n Style: Wholesale Handbags has a name that makes it sound cool and hip. The immediate assumptionwe make is that they are at the cutting edge of handbag fashion with all of the latest styles available for their customers.
1. Do a Competitor Analysis
Doing a competitor analysis as your first step will save you a lot of time in the future, knowing what names to avoid and understanding why and how your competitors business name words for them will help you in forming your own business names. When analyzing competitors think about:
- What business or product values are they conveying in their business name? How does that work for them?
- Is there a trend in how these businesses are naming themselves? It’s best to avoid sounding like “just another one of those businesses”.
- Who does it best? Why does it work and how can I produce a better name?
2. Focus on Naming your Business not Describing it.
A typical pitfall most businesses run into is describing their business name too literally, using overused wholesale terms like wholesale company or sales. A more effective business name should convey to customers your businesses and product values at a deeper level. Try name your business in a way that has a story behind it.
Let’s take for example a real wholesale business named “Inspire Wholesale”.
This name tells us that it is the type of wholesaler that inspires us to make smarter choices. We can expect a great range of products that make it easy for us to pick the right things every time, even when we aren’t sure what we want.
3. How to make a more memorable name
Creating a memorable business name is the first step in getting into a customers mind and is also a task that’s easier said than done. Your business name should aim to stop a customer in their tracks and give an extra thought on your product among your wave of competitors. Some tips to create a memorable name would be:
- Use rhythmic pronunciation or alliteration (Wholesale World, Western Wholesale)
- Try using a word that wouldn’t be relevant when out of context (dealer – this lets people imagine the discounts that are probably available here)
- Keep it short and simple.
4. Try purchasing a Brandable business name
Brandable business names are names that are non-sensical but read and are pronounced well. They often use letter patterns of Vowel/Consonant/Vowel as these word structures are typically short, catchy and easy to say and remember. For example, some brandable wholesale business names could be:
- Hohoho Wholesale
- Holsale Wholesale
You can find a full list of Brandable business names at Domainify.com
5. Avoid combining words just to create a unique name.
Another mistake business owners typically make is creating bad word combinations when they find out that their business name idea is already taken. For example, John names his business Cheap Wholesale and finds out it’s already taken. Because he’s already decided this is what he’ll name his business he tries to opt for similar sounding names like CheaperWholesale, WholesaleCheap or WholeCheapSale.
You can see how these ideas are a step backward as they are not catchy, easily pronounceable or memorable. In these situations, we suggest starting from scratch and trying the tips we mentioned previously.
Don’t forget to use our Wholesale Business Name Generator
Words Wholesale often describes
You can use these words to create wholesale business names like ‘The Wholesale Index Company’ and ‘The Wholesale House’.
You can use an adjective in your business name to create a business name like ‘Wildflower Wholesale‘ or ‘The Pure Wholesale Company‘.
You can use a verb in your wholesale business name to create business names like ‘Wholesale Buys‘ or ‘Imported Wholesale Company‘.
We’ve taken words from above and from our generator results and combined the words to create new wholesale company names.
Wholesale in Foreign Languages
Consider using foreign words in your business name to give the impression of an international or exotic brand.
French: noun la vent en gros, le marché de gros) adjective (de gros, en gros)
Italian: noun (la vendita a ingrosso) adjective (in massa, in blocco, a ingrosso)
Spanish: noun (la venta al por major) adjective (al por major, al major)