Geek Business Name Generator

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Writer Ashley

Ashley S.
Branding & Marketing Specialist

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How to Name your Business

5-Tips for Naming your Business

How to name your geek business

Hey, I’m Ashley (Branding Expert) and I’m going to guide you through our four steps to name your geek business. Below you’ll find twenty example names I created in this process and next, I’ll show you how you can create your own. To get started try our geek business name generator above and then scroll below to find the first step in the naming process.

  1. Gadget Masters
  2. Science Kings
  3. Trivia Xperts
  4. Geekers
  5. Wiz Kids
  6. DigiGeek
  7. Technophilles
  8. Everything Nerdy
  9. Geek Legion
  10. IT Specs
  1. Geekolution
  2. Knowledge Knights
  3. Geek Consulting
  4. Worldwide Geeks
  5. Genuine Nerdiness
  6. The Tech Crowd
  7. Cloud of Geeks
  8. InterGeek
  9. Knowledge Central
  10. Introverts United

Create a unique business name with our Business Name Generator!

Four steps to naming your geek business

This four-step process will help you name your geek business. In this example, I’m creating a name for a geek business that conveys knowledge, passion for technology, innovation and modern thinking. Here’s each step I took in crafting these business names.

Geek Business Name Ideas Infographic

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#1) Brainstorm your name ideas

Start by brainstorming what words could fit into your business name. In my name ideas, I used words like gadget, science, expert, legion, IT and knowledge. These take the concept beyond the shallow meaning of the word “geek.” The focus is on the positive attributes linked to this word. When thinking about your geek business title, your goal is to create a list of words that come to mind when thinking about the nature of your enterprise.

If you’re stuck on words to use, try our business name generator.

Here are my name ideas after brainstorming:

Gadget Masters

Science Kings

Trivia Xperts

Geekers

Wiz Kids

DigiGeek

Technophilles

Everything Nerdy

Geek Legion

IT Specs

Geekolution

Knowledge Knights

Geek Consulting

Worldwide Geeks

Genuine Nerdiness

The Tech Crowd

Cloud of Geeks

InterGeek

Knowledge Central

Introverts United

#2) Shortlist your ideas

Once you’ve developed a list of possible names, do an analysis of your ideas. Remove any names that could be hard to remember, spell or speak aloud. Keep names that are brandable, sound great, are memorable and communicate your brand values, product or service to your target audience.

Here’s a quick checklist you can run your ideas through to help shorten your list of name:

  • Is the name simple and easy to remember?
  • Is the name easy to read and say aloud?
  • Is the name different from competitors?
  • Does the name convey a relevant meaning?
  • Does the name avoid overused words or cliches?

My Shortlist:

Gadget Masters

Technophilles

The Tech Crowd

Worldwide Geeks

 

Removed Ideas:

Science Kings

Trivia Xperts

Geekers

Wiz Kids

DigiGeek

Everything Nerdy

Geek Legion

IT Specs

Geekolution

Knowledge Knights

Geek Consulting

Genuine Nerdiness

Cloud of Geeks

InterGeek

Knowledge Central

Introverts United

Create a unique business name with our Business Name Generator!

#3) Get some feedback

You’ll now have a list of 3-6 great geek business names and you can start to ask potential customers or people working in the industry for feedback (your target audience). Avoid feedback from family and friends, are more likely to praise all your ideas and they aren’t your customer.

Be sure to ask questions like:

  • What first comes to mind when you first hear the name?
  • How would you spell it?

With you’re customer feedback you can now ask yourself is the name still relevant? and did it represent your business how you intended?

My customer feedback:

Gadget Masters

This name conveys very niche knowledge and experience with technology.

Technophilles

This name speaks of technology and it also sounds somewhat fancy.

The Tech Crowd

This name sounds approachable while it also speaks of knowledge and expertise.

Worldwide Geeks

This name conveys products and services available either online or across multiple countries.

#4) Check It’s available

At this point, it’s good to have at least three great geek business names on your list, in case your any of your names are already taken. You can do a quick Business Name Search online to find out if you’re name is available within your country/state, also be sure to search if the name is also available for Trademark and Domain name Registration.

Check Domain Availability

Competitor Name Analysis

To help you brainstorm potential business names, let’s take a look at three successful geek businesses and break down why and how they’ve chosen to name their business and why it works for them.

ThinkGeek Logo | BusinessNameGenerator.com

ThinkGeek is a company on a mission. According to their own presentation, the range of products and services is created to enable everyone embrace their inner geek.Gifts, apparel and merchandise pertaining to geek-related favorite movies, comics and topics are the ThinkGeek area of specialty and the name’s reflective of the fact.

NerdyPost Logo

Nerdy Post is a great name for a company that offers geek-themed subscription boxes. Once you understand the area of specialization, you get the context required to make more sense of the name. It’s cute and 100 percent relevant at the same time, making it a great choice for a niche geek brand.

MeltDown Comics Logo

Meltdown Comics and Collectibles stays within the theme without having to employ some of the most typical words and phrases. Recognition, however, is instantly guaranteed. The name is straightforward without having to plaster the “geek” label everywhere. It ensures niche appeal, which is precisely what a great company name has to accomplish.

Premium names to kickstart your business

Created by branding experts and professional designers.

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5 Tips for naming your geek business

The ideal business name should be simple, memorable and convey a meaning all at the same time. Here are my 5 tips to keep in mind when developing your business names.

1. Do Competitor Analysis

Doing competitor analysis as your first step will save you a lot of time in the future, knowing what names to avoid and understanding why and how your competitors business name words for them will help you in forming your own business names. When analyzing competitors think about:

  • What business or product values are they conveying in their business name? How does that work for them?
  • Is there a trend in how these businesses are naming themselves? It’s best to avoid sounding like “just another one of those businesses”.
  • Who does it best? Why does it work and how can I produce a better name?

2. Focus on Naming your Business not Describing it.

A typical pitfall most businesses run into is describing their business name too literally, using overused geek words like nerd, knowledge, comics, gadgets. A more effective business name should convey to customers your businesses and product values at a deeper level. Try name your business in a way that has a story behind it.

Let’s take for example a real geek business named Dating for Muggles.

The name doesn’t have to explain itself because the right target group gets it. If you don’t – this is a dating website that targets geeky individuals and introverts. Muggle is a reference to the term for a non-magician from Harry Potter. Hence, fans of the franchise will instantly know what this service is all about.

3. How to make a more memorable name

Creating a memorable business name is the first step in getting into a customers mind and is also a task that’s easier said than done. Your business name should aim to stop a customer in their tracks and give an extra thought on your product among your wave of competitors. Some tips to create a memorable name would be:

  • Use rhythmic pronunciation or alliteration (Freaky Geeky, Nerds and Knights)
  • Try using a word that wouldn’t be relevant when out of context (Trek Passions doesn’t make a lot of sense until you understand the brand is a geeky one and it’s making a reference to Star Trek)
  • Keep it short and simple.

4. Try purchasing a Brandable business name

Brandable business names are names that are non-sensical but read and are pronounced well. They often use letter patterns of Vowel/Consonant/Vowel as these word structures are typically short, catchy and easy to say and remember. For example, some brandable geek business names could be:

  • Xperiana
  • Geekynorm
  • ComSquad

You can find a full list of Brandable business names at Domainify.com

5. Avoid combining words just to create a unique name.

Another mistake business owners typically make is creating bad word combinations when they find out that their business name idea is already taken. For example, John names his business Gadgets for Geeks and finds out it’s already taken. Because he’s already decided this is what he’ll name his business he tries to opt for similar sounding names like Gadgeek, Geekgadge and GGeeks.

You can see how these ideas are a step backward as they are not catchy, easily pronounceable or memorable. In these situations, we suggest starting from scratch and trying the tips we mentioned previously.

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