Cosmetic Company Name Generator
Generate names for your cosmetic company below.
How to name your cosmetic company
Starting a cosmetic company is a huge step towards realizing success. There are a number of strategies you have to implement to ensure that the business achieves its objectives. One of them is choosing a great name for the company.
If you are stuck on how to name your cosmetic company, I am going to take you through the exact steps I use to create amazing business names. To make it even easier for you, I will be revealing my 20 cosmetic company name ideas and then guide you through how I created them.
You can start by using our cosmetic company name generator before following the tutorial.
Here are my 20 cosmetic company name ideas.
- Budget Cosmetics
- Magic drop
- Dream Shades
- Lips & lips
- BareBeauty Cosmetics
- Crushy Cosmetics Inc
- Little Angel Cosmetics
- Absolute Glam
- Crimson Cosmetics
- Glow and Go
- Refined Reveal
- Blooming Beauty
- Careful Cosmetics
- Glow Away
- Beauty Bonanza
- Ultra Beauty
- Cosmetics Warehouse
- Mascara Maniacs
- Lippy Time
Click to View Infographic
#1) Brainstorm your name ideas
Start by brainstorming what words could fit into your business name. In my name ideas, I used words like “Glow”, “Beauty”, “Lips” and “Mascara”, you can see that these words can be related to cosmetics and they give the customer an assurance that they will be buying products that will make them beautiful.
Your goal here is to create a list of words or names that come to mind when thinking about your business.
If you’re stuck on words to use, try our business name generator.
Here are my name ideas after brainstorming:
#2) Shortlist your ideas
Once you’ve developed a list of possible names, do an analysis of your ideas. Remove any names that could be hard to remember, spell or speak aloud. Keep names that are brandable, sound great, are memorable and communicate your brand values, product or service to your target audience.
Here’s a quick checklist you can run your ideas through to help shorten your list of name:
- Is the name simple and easy to remember?
- Is the name easy to read and say aloud?
- Is the name different from competitors?
- Does the name convey a relevant meaning?
- Does the name avoid overused words or cliches?
Create a unique business name with our Business Name Generator!
#3) Get some feedback
You’ll now have a list of 3-6 great cosmetics company names and you can start to ask potential customers or people working in the industry for feedback (your target audience). Avoid feedback from family and friends, are more likely to praise all your ideas and they aren’t your customer.
Be sure to ask questions like:
- What first comes to mind when you first hear the name?
- How would you spell it?
With you’re customer feedback you can now ask yourself is the name still relevant? and did it represent your business how you intended?
My customer feedback:
This name conveys a product that is set to make you glow with beauty.
This name conveys a product that is affordable.
This name gives the customer an assurance that they will be beautiful when they use your products. It’s also memorable since the words rhyme.
This name assures the customer that they will be getting that look they have always wanted.
#4) Check It’s available
At this point, it’s good to have at least three great cosmetics company names on your list, in case your any of your names are already taken. You can do a quick Business Name Search online to find out if you’re name is available within your country/state, also be sure to search if the name is also available for Trademark and Domain name Registration.
Check Domain Availability
Competitor Name Analysis
To help you brainstorm potential business names, let’s take a look at three successful cosmetics businesses and break down why and how they’ve chosen to name their business and why it works for them.
The founder of the company, Evelyn Lauder, based the name of the brand on the Parisian Clinique Esthetiques. She was particularly drawn to Clinique because it is indicative of a clinical approach towards the creation of skincare products.
One of the oldest cosmetic companies in the world has a name inspired by Eastern culture and wisdom. The word shiseido comes from the Chinese Book of Changes from the Four Books and Five Classics of Confucianism.
A company that was named after one of its most prominent products – the skin brightening product SK-II (Secret Key). The product was initially formulated in a Japanese sake brewery (another source for the “s” component of the name?).
1. Do a Competitor Analysis
Doing a competitor analysis as your first step will save you a lot of time in the future, knowing what names to avoid and understanding why and how your competitors business name words for them will help you in forming your own business names. When analyzing competitors think about:
- What business or product values are they conveying in their business name? How does that work for them?
- Is there a trend in how these businesses are naming themselves? It’s best to avoid sounding like “just another one of those businesses”.
- Who does it best? Why does it work and how can I produce a better name?
2. Focus on Naming your Business not Describing it.
A typical pitfall most businesses run into is describing their business name too literally, using overused cosmetics terms. A more effective business name should convey to customers your businesses and product values at a deeper level. Try name your business in a way that has a story behind it.
Let’s take for example a real cosmetics company named “The Beauty Sisters”.
Literally, this name conveys the company is owned by sisters. At a deeper level though, this is a great name that shows passion since the business is owned by two people people who are closely connected. It shows that the company is family-owned which in most cases customers love to associate with.
3. How to make a more memorable name
Creating a memorable business name is the first step in getting into a customers mind and is also a task that’s easier said than done. Your business name should aim to stop a customer in their tracks and give an extra thought on your product among your wave of competitors. Some tips to create a memorable name would be:
- Use rhythmic pronunciation or alliteration (Beauty Bonanza, Mascara Maniacs)
- Try using a word that wouldn’t be relevant when out of context (Masca Solutions – Masca in this case means mascara)
- Keep it short and simple.
4. Try purchasing a Brandable business name
Brandable business names are names that are non-sensical but read and are pronounced well. They often use letter patterns of Vowel/Consonant/Vowel as these word structures are typically short, catchy and easy to say and remember. For example, some brandable cosmetics business names could be:
- Nuvane Cosmetics
- Bona Beauty
- Mino Cosmetics
You can find a full list of Brandable business names at Domainify.com
5. Avoid combining words just to create a unique name.
Another mistake business owners typically make is creating bad word combinations when they find out that their business name idea is already taken. For example, John names his business Purple Lips and finds out it’s already taken. Because he’s already decided this is what he’ll name his business he tries to opt for similar sounding names like PurpLips, PurploLips or Purpo Lips.
You can see how these ideas are a step backward as they are not catchy, easily pronounceable or memorable. In these situations, we suggest starting from scratch and trying the tips we mentioned previously.
Don’t forget to use our Cosmetics Business Name Generator
Words Cosmetics often describes
You can use these words to create Cosmetic business names like ‘Mass Appeal Cosmetics’ and ‘Beauties Effect Cosmetics’.
How Cosmetics is often described
Example Cosmetics company names using these related descriptive words ‘Culture Cosmetics Company’ and ‘Divine Cosmetics.’.
We’ve taken words from above and from our generator results and combined the words to create new Cosmetics company names.
Cosmetics in Foreign Languages
Consider using foreign words in your business name to give the impression of an international or exotic brand.