How To Name Your Cosmetic Business

According to Statista, in 2018 the value of the global cosmetics market was 507.8 billion US dollars! That’s a big load of cash, cash that you might be eager to make. Perhaps you’re looking into setting up your own cosmetic business and need a catchy new name. Well, you’re in the right place!
I’m Molly and I will be guiding you through the process in picking the perfect name, as well as giving you the opportunity to use our cosmetic name generator. It really is the easiest tool to use to come up with those potential cosmetic business names.
20 Cosmetic Business Name Ideas

To find these cosmetic business names I used our cosmetic name generator. Let’s take a look at these names and hopefully at least one or two will really stand out to you!
- Aesthetic Idols
- Aesthetic Storm
- Become Aesthetic
- Cosmetics Den
- Cosmic Cosmetics
- Cosmetic Queens
- Desire Face
- Ethereal Enhancement
- Face Artistry
- Face Bay
- Face Fix
- Face Nude
- Fox Cosmetics
- Frosted Cosmetics
- Lavish Enhancement
- Makeup Bomb
- Makeup Marvel
- Revive Aesthetics
- Ruby Aesthetics
- Sugar Makeup
20 More Cosmetic Business Name Ideas
- Budget Cosmetics
- Cosmoline
- Magic drop
- Dream Shades
- Lips & lips
- BareBeauty Cosmetics
- Crushy Cosmetics Inc
- Little Angel Cosmetics
- Absolute Glam
- Crimson Cosmetics
- Glow and Go
- Refined Reveal
- Blooming Beauty
- Careful Cosmetics
- Glow Away
- Beauty Bonanza
- Ultra Beauty
- Cosmetics Warehouse
- Mascara Maniacs
- Lippy Time
Best Real-world Cosmetic Business Names
Before you decide on your shortlist of cosmetic business names, let’s take a look at some of the most successful ones already out there. It is always wise to scope out your competition to see what goes into a successful business name.
With that being said, here are five of the best real-world cosmetic business names.

MAC
Everyone has heard of mac lipsticks, and they are just one of the many cosmetics that MAC produces.
MAC is actually an abbreviation of the longer spelling of its name ‘Make-up Art Cosmetics’. Essentially, MAC does exactly what is said on the tin. It is simple and gets straight to the point which makes it easy to remember.
Clinique
One of the most famous cosmetic brands, Clinique specializes in skincare, cosmetics, toiletries, and fragrances.
The use of the play on words and creating a unique spelling from ‘clinic’ and ‘unique’ is what really makes this brand stand out. Not many brands can link words like this in a successful way, which is what makes Clinique really distinctive.
Covergirl
Founded in Maryland, US, Covergirl is one of the leading cosmetic brands in the world, specializing in face and eye makeup.
The brand also famously produces the Covergirl magazine, which links to what the name is referring to. Audiences are automatically aware that this brand is linked to makeup and beauty which is what makes it so great.
Dove
This cosmetics brand has been around since 1955 and specializes in shower and body care.
The name Dove is simple and effective. Doves are known to be associated with pureness and cleanliness, which reflects this brand’s values perfectly.
Benefit
One of the leading cosmetic businesses, Benefit focuses on makeup products that give people a quick fix.
The simple name clearly shows to its customers that they will really ‘benefit’ from their products and feel much more confident and put together.
Unique Content for the Niche
When it comes to brainstorming your own cosmetic business names, try to focus on what products you have on offer. This can really shape the meaning of your name and will make customers aware of what they can buy.

For example, you may specialize in skincare or shower care, in which case you might be interested in our skincare name generator, which will be more fitting to your brand than our cosmetic name generator. Try to come up with a few words that you associate with ‘skincare’, and note them down. You could use some of these words to get you started:
- Revive
- Scrub
- Clean
- Sculpt
- Silky
- Sleek
These words sound soft, so using at least one of these would help to represent your brand’s products. Try putting a few of these into the skincare name generator and see what names are conjured.
5-Tips for creating unique Cosmetic Business name ideas
1. Don’t be too wordy
As we’ve seen in our examples of real-world cosmetic business names, using just one or two words is much more impactful than trying to be too wordy and fancy. Keeping it simple not only means that it is easier to spell and say, but it makes it easier for customers to find your business when they search you up online.
As a customer, seeing a business name that has more than three words is usually very off-putting and can cause confusion. Not only that, but it takes much longer to say, spell, and ask for in a shop. Therefore, keeping your name simple and using as few words as possible is really impactful. If you do have more than two words that you want to use within your business name, try to see if this would work as an abbreviation instead.
2. Get brainstorming
A great business name has got to start somewhere so why not take it back to basics with a pen and paper? Jot down any ideas that spring to mind when you hear the word ‘cosmetics’. Even if you don’t like the sound of a certain word that you come up with, write it down anyway as it may surprise you at a later date. You can also think about the products that you aim to sell, and do the same thing.
Once you have got a good list of words (aim for around ten), you can pop these into the cosmetic name generator and see what ideas are generated for you. Our generator is great at mixing and matching the words you want to use with our own suggestions, so the possibilities are quite literally endless!

3. Ask for feedback
This is perhaps one of the most crucial steps to take if you want real and honest opinions on your potential cosmetic business names. It is always best to ask for feedback from as many people as possible as this will give you a good variety of opinions to then decide on which names to keep and which names to get rid of.
Ask questions about your business names such as:
- Does the name sound appealing?
- What does the name make you think of?
- Would you consider buying a product based on the name alone?
Once you receive your feedback, it will be pretty clear as to which names are popular and which aren’t. You can also ask people to rate each name from 1-10 so that you can see which names you can cut.
4. Check domain availability
You might think that you’ve got a great list of potential cosmetic business names, or perhaps you’ve even found one that you’re completely set on. But, have you checked that you can actually use it?! This is a common mistake that a lot of businesses make, but don’t worry as it is easily avoidable.
You can do a quick Business Name Search online to find out if your name is available in your country/state. Once you’ve got this confirmation, then the name is all yours! Try to do this step early on in your name-picking process.
5. Use our Cosmetic Business Name Generator
Hopefully, these tips have been helpful so far, and you are well on your way to brainstorming the perfect cosmetic business names! We would like to remind you about our Cosmetic Business Name Generator, which really is the perfect tool to use if you’re lacking inspiration or feeling unmotivated.
Simply type in a word that you want to include in your business name, hit the generate button, and choose from dozens of cosmetic business names which have been generated with the best-sounding name in mind.
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