Accountant Business Name Generator & Ideas

QuickBooks

This name gives away the whole basis of the company and communicates to consumers exactly what this service will mean for their slow, laborious accounting.

ZipBooks

Similar to QuickBooks, ZipBooks portrays the same message to clientele. The fact that there are two major players in the accounting word, with near identical names shows that this naming pattern is effective.

Gnu Cash

A random, yet intriguing name. A gnu is a type of wild buck. This sort of randomness is precisely the point, encouraging customers to find out more while also communicating just enough information.

Zoho

An entirely made-up name. This ensures zero brand dilution.

Invoice.to

Using a domain extension as part of the name is a new strategy adopted by many start-ups. It kills two birds with one stone; a unique name and a remembered web address.

Freshbooks

Again, very similar to the first two examples. FreshBooks users the term ‘fresh’ to communicate the fact that customers who would usually feel drained and tired after doing their accounting will instead feel ‘fresh’ and ready to conquer the world if they use this software.

Expensify

a common theme of brand names; creating a unique, verb that is quirky, original and sticks in a customer’s head. Linking this to the accounting industry makes it that much better.

Mint

A smart, concise and memorable name. ‘Mint’ is a common term used in money, especially in the olden days.

Bill.com

Another example of a domain extension that is included in the company’s brand identity. Bill.com gives clients an easy to remember avenue to find them while the term ‘bill’ gives the customer some idea of what industry the business resides in.

ezyCollect

Accounting is usually hard and unpleasant. ezyCollect is communicating to clients that accounting doesn’t have to be this way. The name says it all; they help you collect money, quickly.

Marketing Strategy & Useful
Advertising Terminology

Clients range from large corporations to small businesses and individuals. Large customers need to be wooed using price points, scalability, expertise and transparency. Individuals and small businesses meanwhile, are usually just seeking out the simplest, cheapest way to stay on top of their income and expenses.

 Reliability, transparency, knowledge, increase profits, avoid tax, reliable, fast, ease of use, ‘get paid faster’, #1 tool, affordable, activity based pricing

Clientele & Interests

Accounting and the related industry services are used by almost everyone who earns an income. Small businesses and individuals demand far less accounting time than say a larger corporation who is also using accounting strategies to avoid paying taxes

 Tax, profit, loss, future-planning, offshore havens, tax dodging, business growth, sales, goods and services, money, wealth, day-to-day spending, salary

Industry Related Words

Records

profit

loss

income

expenses

tax

assets

liabilities

equity

accrual

financial transactions

payable

loan

goods

services

accountant

growth

balance

bank statement

bookkeeper

premium

interest rate

tax rate

discount

indenture

break-even

directors

CEO

CFO

bill

bottom-line

coupon

blue-collar

stock

stakeholder

wage

salary

allowance

journals

operations

cash flow

cash

supplies

subsidiary

cost-line

economies of scale

shrinkage

payroll

par value

present value

contributions

warranty cost

profit margin

pledged asset

overhead rate

proprietorship

property

plant

equipment

purchase allowance

maturity

gain

markup

gross profit

net profit

monetary asset

mixed expenses

merchandise

variance

credit card

bank

debit card

tax rate

GST

VAT

receipt

CPA

fund

donations

affordable

integrations

professional

401(k)

report

acquisition

actuary

adjusted journal entry

gross income

net income

gross loss

net loss

allocate

dispute resolution

alternative minimum tax

AMT

auditor

authorized shares

standards

contra account

contract

CPA

DDB

debenture

deficit

derivatives

income statement

profit & loss statement

deposit method

deflation

inflation