How to Start a Successful Parenting Blog

If parenting is your passion, here’s everything you’ll want to know when starting and growing your blog.

How to Start a Parenting Blog

1) Finding your Niche

Starting with the topic of parenting, it’s important to think about what niches within that topic might suit you and your blog best. Making a list can be very helpful in this endeavor.

One of the aspects worth keeping in mind is that everyone parents a little differently. Some parents are busy and on the go, between soccer games and more, while others try to look for the simpler ways to do things. There are so many things that may set your family experience apart from others.

It can help to choose a topic you’re not only interested in, but that you know. The greater understanding you have of that topic, the easier it will be to write a lot about. This is one of the things that can make parenting such a great topic to write on.

If there are related topics that you might be interested in putting in your blog, it’s worth keeping them in mind for the future. Once you’ve gotten a handle on one niche, you can slowly start to include other niches as well. It’s wise to give  yourself some time before adding in too much though, as you can become overloaded and burnt out otherwise.

2) Think of a unique blog name and create your website

Now comes the fun part, creating your blog name. We suggest a name that’s short, sweet and is relevant to your audience. Some names for a parenting blog could be: Parenting Unit, Venture Parenting or if you’re still stuck try using our blog name generator for some inspiration.

Once you have a blog name in mind, it’s time to get your website set up. Don’t worry, this is much easier than it sounds and can be easily done in less than an hour! Checkout our full guide on the best and easiest way to setup a WordPress blog here.

We suggest going with BlueHost to host your website as they have a easy one-click WordPress installation tool, you can get 60% Off hosting and a free domain name here.

3) Get the essentials

Before you get started on creating content, there are a few things you’ll want to have. That way, you won’t have to go back and make too many changes after you’ve gotten rolling.

These things can include a catchy name, some ideas of topics you want to start and your chosen platform. Many choose to get their blogs going with WordPress. It’s a useful, reliable tool that can offer everything you need for a quality blog.

That said, you can certainly check out other blogging platforms as well to select the one that works best for you.

Something worth keeping in mind is that you’ll want to create content that readers will enjoy and keep coming back to. Consequently, it’s worth making sure that your niche topic is one that has a demand. If there’s no demand for it, then you can have a harder time getting any traffic at all.

Luckily, there are ways you can take a look at the keywords involved in your niche to make sure that people are actually searching for what you want to offer. Programs like Ahrefs can be very useful in quickly checking your keywords.

If you find that your topic has enough of a demand, then you can get started with organizing your  blog and creating some quality content.

Get Ideas for your blog name!


What content do parenting bloggers create?

There are truly many things that parenting bloggers can cover. After all, there are so many aspects to having children and being a parent!

You can choose to cover the fun things, like crafts, toys, TV shows and movies for children or fun ways to plan for events and birthday parties. On the other side, you can also include some of the more serious aspects like handling certain behavioral issues, mental struggles and child psychology overall.

Parenting bloggers will cover all of these topics and more, as they seek to help parents to have fun, enjoy the time they have with their little ones until they’ve grown up and handle parental difficulties with finesse and in ways that are healthy for both themselves and their children.

One of the important aspects to remember is that the experience of each parent is a little different. Children are vastly different. Some may be easygoing and mellow while others may struggle with anxiety or keeping their emotions in check on a general lever.

When it comes to your own blog, think about the stories you want to share and the lessons you want to teach, and how they fit into your overall niche.

Create engaging and relevant content

Something many readers want is a blog that they can be involved in. That’s one of the reasons why it’s a good idea to allow users to leave comments on your posts, sharing information, opinions or other additions that might add to the overall experience.

This prospect makes you and your blog more personable, because readers know that you’ll be reading and responding to what they add. By doing this, you create a community instead of a situation where followers are simply reading the  blog passively. However, you will want to keep in mind that some moderation of these comments may be needed, to ensure the environment is friendly, respectful and welcoming for all.

In addition to that, it helps to let people know that you’re listening to them. If recommendations are made, make sure to give thanks to those who supplied them. Mentioning readers in this way allows them to feel good about contributing to the blog and knowing they are important to the community as a whole.

The more you can involve readers, the more likely it will be that they’ll stick around. In addition, it helps to increase traffic by keeping the interest of those who are stopping in for the first time.

How to grow your traffic

There are a variety of ways to increase the traffic your blog is receiving. One of the most important is making sure that your blog is easy to find. If people can’t find your blog then they can’t love it! The good news is that it isn’t too difficult to make your blog easier to find.

Using Search Engine Optimization, or SEO, can allow users who search for certain keywords to easily find your blog in the results that come up. For example, a simple keyword might be “parenting blog”.

Using that keyword in your blog will mean that when people search for those keywords, your blog will be more likely to show up on the first page of results.

Learning how to use SEO skills effectively can take a little time to get correct, but it’s certainly not impossible. In time, you’ll easily be able to locate exactly what words can give your blog the best chances.

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How to make money with your Parenting Blog

You certainly have options when it comes to making money with your blog! Through providing reviews, promoting businesses or using affiliate links, you can find ways to gain income from your blog without disrupting the overall experience.

The methods that are going to be the most useful for your blog can depend on the topics and your personal style. It’s important to use tools that fit in with your blog and won’t distract readers. For example, if it’s normal for you to promote and review certain products, then tossing an affiliate link into the mix would be able to function rather smoothly.

However, if products aren’t something you normally focus on, then you may want to consider other methods like creating an ebook to sell, using sponsored posts or even creating premium content for followers who choose to pay for it.

Top #3 Parenting Bloggers

#1 Bounceback Parenting


The Bounceback website covers many topics, and the  blog stays up-to-date by offering valuable information for children such as teaching gratitude, finding the best snowsuits and board games for children. Armed with this information, parents can find helpful information that they can use for making the lives of their children better.

This is a blog that also takes into account the needs for reader engagement. As a result, readers can use the comments to leave their messages and provide tips to help one another. As a result, those readers are able to be more involved in the blog itself.

#2 Moments A Day


Moments A Day is a website and blog that focuses on topics that can help the personal growth of families as a unit. Consequently, it can deal with subjects that run a little deeper, such as assisting children when their sibling is experiencing a serious illness.

Childcare tips can definitely include things like what to make for lunch, and what diapers are best, but there are also deeper aspects that need to be handled with care. If you have an interest in those aspects, then this is a great one to take some notes on for your own blog.

#3 Mama Smiles


Mama Smiles is another great blog covering many topics related to parenting and childcare. It includes things like tips for traveling with children, easy craft projects for kids and a whole lot more. By taking a look at this blog, you’ll be able to see how you can provide a multitude of useful information in a very simple way.

Blogs like this are worth a look to help build a solid information for your own blog to get an idea for what kinds of information parents are seeking. The more you can use the topics to connect with your readers, the more popular your blog is likely to be.

Don’t forget to try our Blog Name Generator!

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