Organic Business Name Generator
Generate names for your organic business below.
How to name your organic business
Hey, I’m Bethany (Branding Expert) and in a moment, I’m going to show you just how simple it is to name your organic business using four steps. I’ll explain how I came up with the below 20 example names and then we’ll look at how you can develop your own. To get started, try our organic business name generator above and then scroll below to find the first step in the naming process.
- Rural Edibles
- Native Organics
- Raw Herbs
- Bush Secrets
- Earth’s herbs
- Wildly Prime
- Jungle Ingredients
- Bush Grocery
- Outback Pickings
- Primitive Herbs
- Backwood Aroma
- Organo Extracts
- Natural Bites
- Organic Magic
- Caveman Delicacies
- Wildly pure
- Savor Nature
- The Wild Gatherer
- Bare-land Flavor
The four steps to naming your organic business
At the point of naming your business, you should have a clear picture of what your business is all about. Our four-step process will help you come up with names that ring well with your business idea. For my case, I came up with names that would echo rare, wild and organic. Let’s look at the steps I took in creating these names.
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#1) Brainstorm your name ideas
Start by coming up with various names that generally describe your business and what it’s all about. In my case, the words ‘Gatherer’, ‘Bush’ and ‘Organic’ serve to evoke ideas of rare, wild and organic. The objective of this step is to come up with a number of words that spring up in mind when thinking about your business.
If you’re stuck on words to use, try our business name generator.
Here are my name ideas after brainstorming:
#2) Shortlist your ideas
Once you’ve developed a list of possible names, do an analysis of your ideas. Remove any names that could be hard to remember, spell or speak aloud. Keep names that are brandable, sound great, are memorable and communicate your brand values, product or service to your target audience.
Here’s a quick checklist you can run your ideas through to help shorten your list of name:
- Is the name simple and easy to remember?
- Is the name easy to read and say aloud?
- Is the name different from competitors?
- Does the name convey a relevant meaning?
- Does the name avoid overused words or cliches?
Create a unique business name with our Business Name Generator!
#3) Get some feedback
At this point you will have narrowed down to about 4 terrific organic business names. It is time to include potential customers in your naming process by asking for their feedback. The value of this feedback will lean heavily on honesty.
In order to gain the much useful unbiased feedback, seek comments from people with whom you have little personal relations. Family and friends have the reputation of giving unfounded and usually misleading positive feedback.
Ensure also that you ask questions that push the respondent to place themselves in a customer’s perspective. A question like ‘What idea does this name give you?’ will tell you how well the audience connects your business name to the intended idea.
My customer feedback:
This name gives a firm notion of countryside farm produce.
This name implies the concept of a fruit and vegetable shop in the wilderness.
This name bring about a sense of the positive effects associated with organic products.
This name presents the idea of a rare and organic product gathered from different unique locations.
#4) Check It’s availability
At this point, it’s good to have at least three great organic business names on your list, in case your any of your names are already taken. You can do a quick Business Name Search online to find out if you’re name is available within your country/state, also be sure to search if the name is also available for Trademark and Domain name Registration.
Check Domain Availability
Competitor Name Analysis
To help you brainstorm potential business names, let’s take a look at three successful organic businesses and break down why and how they’ve chosen to name their business and why it works for them.
This family-run business started while Rachel Berliner was pregnant and on bed rest and her husband started looking for ready-made healthy meals. There were no organic or vegetarian options on the market, hence the idea was born. The company is named after the couple’s baby – Amy.
You’ve probably guessed without needing an explanation that the company was started by a beekeeper called Burt. He started out with organics but today, the company offers an array of cosmetic and personal care items that are certified organic and made from bee products.
The company makes organic wholegrain cereals. The name is a blended form of two words – kashtruth meaning kosher or pure and Kushi – the last name of Kashi founder Michio Kushi.
1. Do a Competitor Analysis
Doing a competitor analysis as your first step will save you a lot of time in the future, knowing what names to avoid and understanding why and how your competitors business name words for them will help you in forming your own business names. When analyzing competitors think about:
- What business or product values are they conveying in their business name? How does that work for them?
- Is there a trend in how these businesses are naming themselves? It’s best to avoid sounding like “just another one of those businesses”.
- Who does it best? Why does it work and how can I produce a better name?
2. Focus on Naming your Business rather than Describing it.
A typical pitfall most businesses run into is describing their business name too literally, using overused organic terms like fresh, juicy or natural. A more effective business name should convey to customers your businesses and product values at a deeper level. Try to name your business in a manner to convey a shared desire.
Let’s take for example a real organic business named “Food Should Taste Good”. The business name depicts a protest of sorts against ill-tasting food as a result of excessive modification. Courtesy of the name, the company acquires the reputation of a business that chooses the organic way to maintain the good taste of natural food.
3. Coming up with a catchy, memorable name
Creating a memorable business name is the first step in getting into a customers mind and is also a task that’s easier said than done. Your business name should aim to stop a customer in their tracks and give an extra thought on your product among your wave of competitors. Some tips to create a memorable name would be:
- Use rhythmic pronunciation or alliteration (Organic Magic)
- eep it short and simple.
4. Try purchasing a Brandable business name
Brandable business names are names that are non-sensical but read and are pronounced well. They often use letter patterns of Vowel/Consonant/Vowel as these word structures are typically short, catchy and easy to say and remember. For example, some brandable organic business names could be:
- Organic Garnish
- Herbs Hub
You can find a full list of Brandable business names at Domainify.com
5. Avoid combining words just to create a unique name.
Another mistake business owners typically make is creating bad word combinations when they find out that their business name idea is already taken. For example, Carol names her business Organo Foods and finds out it’s already taken. Because she’s already decided this is what she’ll name her business, she tries to opt for similar sounding names like Organno Foods and OrgaFoods
You can see how these ideas are a step backward as they are not catchy, easily pronounceable or memorable. In these situations, we suggest starting from scratch and trying the tips we mentioned previously.
Don’t forget to use our Organic Business Name Generator
We’ve taken words from above and from our generator results and combined the words to create new Organic company names.