Our Simple Guide to Starting Your Own Teaching Blog
If you are thinking about starting a teaching blog, it’s highly likely that you are someone who loves their job. You may wish to share your experience and passion for teaching with fellow teachers or elevate your expertise within a particular discipline. Regardless of your motive, the diverse nature of the teaching profession allows space for the success of your unique and influential blog. Here at Business Name Generator, we equip you with all the information that you’ll need to get started.
Identify your purpose
Why do you want to create a teaching blog? Explore the purpose of existing blogs and consider your own intentions. While blogs can eventually be a lucrative source of income, focusing solely on generating profit is not recommended at this stage. Instead, focus on your strengths and expertise as a teacher and consider the following ideas:
- Sharing lesson plans and related resources
- Articulating your personal experiences as a teacher. This could include providing advice for other professionals
- Working with parents and children. Tutoring services are generally very popular especially given the impact of the pandemic on learning and outcomes.
- Exploring effective pedagogical techniques in line with recent educational trends and research. Many current educational movements center upon implicit bias and inclusion.
- Considering teaching techniques and maximizing outcomes. You could provide invaluable advice to aid career professional development.
Identify your niche
Once you have chosen your blog’s purpose, you will need to decide upon a niche. Ultimately, there are a multitude of areas from which you can choose to specialize in. So, choose something in which you are knowledgeable or have experience in.
Here are a few ideas relating to the different types of niche on which to base your blog:
- Subject knowledge
- Attainment of a grade within that subject
- Substitute teaching/part-time teaching
- Differentiation (for mixed ability/age)
- Behavior management
- Achieving higher grades
- Securing borderline grades
- Exam criteria
- Pastoral care
- Spelling and grammar
- Subject-specific vocabulary
- Exam skills
As you can see, you have plenty of choices. Try to be as specific as possible in order to cultivate an engaged audience and to attain higher ranking in search engines.
Additionally, assess your competitors and be realistic about whether your chosen niche will succeed against big companies. For example, the niche that offers “teaching resources” is already a heavily saturated area involving well-funded and well-staffed corporations.
Choose your blogging platform
There are various blogging platforms, the main difference lies in the fact that some are free and some require payment for additional control and services. Free blogging platforms examples are sites such as Wix, WordPress and Blogger and generally you’ll be able to publish posts with attachments, images and embedded links within them. However, you are restricted within free platforms due to the lack of control that you’ll have over the design, personalization and monetization of your blog. It’s worth noting that many of these blogging platforms also offer paid options.
Whereas, paid platforms include Weebly, Squarespace and Bluehost. Here, you are able to personalize finer details such as layout, font, image placement. Additionally, you will be able to run your own advertisements, which is a primary source of income for many bloggers. You will be able to view traffic and popular posts as well as set up mailing lists via pop ups. Furthermore, you can store a larger amount of data with speedier processing times, ensuring the best user experience.
Notably, if you lack technological skills, you will find a vast range of support within tutorial videos on YouTube.
Create your domain name
Whilst we are on the subject of technical details, you will also need to choose a domain name. This is the URL address that features at the top of the webpage. As it is visible to your audience and will be what your readers type in/see when your blog is shared on other platforms, it should fulfil the following criteria:
- Ensure that your name is not too specific and thus audience limiting. Choosing a more general name will allow you to incorporate several related topics within your blog.
- Make it short and memorable. Can you use alliteration: ‘Superior Schooling’ ‘Top Teachers’?
- Here at Business Name Generator, we offer comprehensive advice in relation to your brand’s name.
By now, your target audience demographic should be clear. Now, you can utilize alternate social media platforms in order to promote your blog and grow your audience. Facebook is a great option as most teachers will have access to a Facebook account as part of their school’s social media promotion as well as having their own personal account. Twitter and Pinterest are other popular forms of social media that help to grow your audience, here you can create images to promote new posts and topics embedded with links to your blog. An even more effective means of retaining audiences is by using pop up messages prompting users to sign up for a newsletter. Your newsletter can feature topical, related information encouraging readers to visit the blog.
Create your content
Keep your blog’s focus in mind and brainstorm ideas. Concentrating on a common related teaching problem or concern that needs to be addressed is a good starting point for content creation.
You can also read other teacher blogs to see what they are writing about. There’s a good chance you’ll find inspiration here but equally, make sure that your content is unique.
Use a basic internet search of various terms to accomplish this. Begin with one term and continue to seek alternative searches that may generate ideas.
Adding an image to each post is one of the simplest methods to pique people’s attention. Some social media platforms’ algorithms prioritize posts with photographs over those without, so always accompany your material with an image. Copyright free image sites such as Unsplash, allow you to search images that are relevant to each post.
Other content ideas:
- An introductory welcome post: here you can include information about you, your experience and the reasons that motivated you to create your blog.
- Lists/guides: 10 top teaching ideas to motivate disaffected learners or a step-by-step guide to lesson planning for success.
- Video content: you may even wish to incorporate video tutorials, a how-to create resources using screen recording technology or a voice over PowerPoint which allows you to talk through resources and ideas whilst visually presenting them.
Monetizing your teaching blog
Making money from your teaching blog can appear to be a daunting and tough process but there are several affiliate programs and services accessible to assist you.
- If you want to advertise on your website, think about the consequences beforehand. Will certain advertisements ruin your reputation? Before accepting an ad request for your website, do your homework (pardon the pun!) to ensure that the firm shares your values.
- Furthermore, consider adopting Google AdSense. This application is simple to use and handles the majority of the advertising on your website for you. It will sift through the adverts you receive and select the ones that are relevant to your site and topic.
- Ideally, you’ll eventually want to create a sponsor/advertising page on your blog that discusses the specifics of sponsorships and advertising on your site. Include pricing for your blog, and potential purchasers will be enticed to haggle with you.
Alternate profitable ideas
- Product reviews are another excellent approach to monetize your teaching blog. There are constantly new educational items on the market, and businesses want to be well-known.
- Can you engage with other bloggers by writing guest posts for their blogs? Interact with other bloggers, like and comment on their social media posts and join blogger groups where collaborative promotion is encouraged.
- Selling teacher merchandise: You can offer a broad range of items on your blog, such as teacher presents, bespoke, handcrafted, hilarious, or unique products such as T-shirts, posters, home décor, stickers, bags, mugs, and more.
- Selling lesson plans: It’s is a common technique of income for many educational blogs. It entails developing and selling lesson plans through your blog. One of the nicest aspects of generating digital items like this is that you only need to complete the work once and you can sell the product several times. Teachers Pay Teachers (abbreviated “TPT”) is a fantastic website that allows you to sell printable teaching tools and lesson plans to others.
- Affiliate marketing is a terrific way for novices to monetize their blogs. It is not necessary to have a large audience in order to start generating money. The challenge is to make sure you’re selling relevant items to a receptive audience. You could join education affiliate networks and earn a portion of each sale produced by your referral.
- It allows your voice to be heard: You have your own point of view and method of teaching as an educator. A blog provides you with a platform to share your views, ideas, and knowledge with an audience of students, parents, and other like-minded people.
- Improves your writing abilities: As you study and read other blogs in your field and write material for your blog on a regular basis, your writing skills will improve.
- Make money: Your teacher blog can help you earn a living. Starting a blog is a low-barrier, low-risk venture. The larger your online audience grows, the more money you’ll be able to make through a number of blog monetization options
- Connect with other teachers: Your teacher blog will be an excellent tool in assisting you to identify and connect with others like you in order to establish a community of interested followers and like-minded readers.
- Display professional skills: A blog is an excellent venue for displaying your professional expertise. You will acquire visibility and connect with a large internet audience if you use the correct blog marketing strategies.
- Assist with student teaching responsibilities: A blog allows you to simply create teaching resources and share that information with your students in a simple manner. Students can learn even while they are not in class.
- Give feedback to students or parents: A blog makes it simple to provide feedback to students and parents without requiring you to commit additional time. You could post feedback on your blog, so students or parents can read it at their leisure.
- Publish sponsored posts: As your blog increases in popularity, you can create a sponsor page that highlights the sponsorships available via your site. Brands will pay you to create blogs or reviews about their items, which you can then share with your followers.
Top 3 teaching blogs
1. Ditch That Textbook: Here, blogger Matt Miller, a journalist turned Spanish teacher empowers teachers to revitalize their teaching using unconventional methods. His modern approach embraces the combination of technology and personalized style appropriate for teachers’ individual classes.
2. Daily Edventures is blog created by the Vice President of Education for Microsoft Corporation’s Worldwide Public Sector, Anthony Salcito. His work with Microsoft, allowed him first-hand experience with the global educational elite. This blog celebrates established educators and their achievements.
3. Cloaking Inequity: Owned by highly acclaimed teacher and blogger, Julian Vasquez Heilig, Cloaking Inequity centers on social justice in education. The blog reveals the inequality in education, which is often concealed which subsequently facilitates necessary reform.
Starting a teaching blog is not only relatively simple, it is a wonderful means of documenting and showcasing your expertise as an education professional. Aside from the cathartic benefits of writing and helping fellow teachers, you may eventually be able to profit from your blog. Here at Business Name Generator, we hope to give you confidence to embark on your blogging journey as well as helping you find a unique name to identify your brand. Articulating your knowledge to empower others, will only further your vocational purpose as well as developing your own expertise further. Creating your own teaching blog is a great way of articulating your ideas in line with the continually evolving online world, ensuring that you keep up with educational trends and stay connected with education’s vast community.
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