How to Start a Movie Blog
1) Finding your Niche
The movie industry is quite extensive and trying to write about anything or everything pertaining to movies would not make your blog successful, hence you have to find your niche. You have to decide what part of the movie industry you want to critically review, is it Hollywood blockbusters, RomComs, Bollywood movies, experimental movies, Broadway etc. A good research and introspective thinking could help you achieve this.
It is important you figure out the particular niche in the movie industry you want to blog about then stick to it. This would help you in getting to the required target audience to make your blog a success. Providing tailor made content for this audience would make you a specialist over time in that niche.
This would also allow you to study your competition in that niche closely, as you can see what they’ve done, what they’re missing and how you can use that to your advantage.
2) Think of a unique blog name and create your website
Now comes the fun part, creating your blog name. We suggest a name that’s short, sweet and is relevant to your audience. Some names for a Movie blog could be: Movie pilot, Cinema Blend or if you’re still stuck try using our blog name generator for some inspiration.
Once you have a blog name in mind, it’s time to get your website set up. Don’t worry, this is much easier than it sounds and can be easily done in less than an hour! Checkout our full guide on the best and easiest way to setup a WordPress blog here.
3) Get the essentials
The next thing to do after discovering your niche is to get the required things that’ll make your blog successful.
The power of social media cannot be over emphasized hence you have to create social media pages for your movie blog. You can use social media platforms like Youtube, Facebook, Instagram, Snapchat and Twitter.
For you to review movies successfully, you have to be conversant with how the cinema world works. Familiarize yourself with various directors and learn their styles, notice and pay close attention to differences in their cinematography, plot development, and musical scores. The more knowledgeable you are about movies, the better you would be at reviewing movies critically.
If you would be producing videos of yourself reviewing movies, you should get the essential equipment like cameras, tripod stand, lights, laptop etc. Learning video editing could also go a long way in producing great videos.
What content do Movie bloggers create?
Let’s take for example that your chosen niche is romantic comedy movies or action flicks. It’s expected that you should have at least a sense of humor to pass out your content so your readers can always come back for more.
Alternatively, if it is action flicks you prefer or movies that pass a message to the viewers, which could be political or an issue on the environment, then your review and content should convey a more serious tone. Same approach applies to other niche alike.
Create engaging and relevant content
To create unique and engaging content for your blog, you have to follow and read what other movie bloggers have being doing. You can do this by adding their site to your RSS feed, bookmark them and follow up on what they are up to every day. By doing this, you can learn a lot from them, from their blogging style to their news sources etc. From this you can develop your own unique content by your thoughts and reviews to it.
You also have to understand that blogging is quite different from news reporting. Stay updated on the happenings in the movie industry by reading various film news blogs and websites. Various blogs have different sources they get their news from.
Different blogs fall into the same trap of getting the same content from the same source, so it’s important to get various sources to develop your blog content. An example of some of this sites are Variety and Yahoo movies
How to grow your traffic
The more you write or post reviews and critique movies objectively on your blog, the more your brand becomes recognized, hence you’ll have more opportunities to increase your blog traffic.
Your journey to become a professional movie critic depends on how good your reviews are. The reason is because a lot of people depend on this thorough reviews given by both amateur and professionals to make an informed decision on the movie.
By doing this you’re increasing the popularity of your blog and keeping your audience engaged. Another way to considerably increase your blog is to join a forum or group on social media and post informative comments on trending issues in the industry. Networking with other movie bloggers and getting mentions from them will also increase traffic to your blog.
How to make money with your Movie Blog
Now that you have all the necessary things to get more viewers to your site, it’s time to start earning income from this passion of yours. A popular way most people generate income for their movie blogs is by converting readers visiting your blog to customers. Shared Reviews allow you to review movies that are out on DVD. Though your earnings are based on commission, this would increase exponentially when you get a large number of people reading your reviews.
The Amazon Affiliates program is another way you can get income for your movie blog, how do you go about this, write a thorough review or objectively critique a movie on your blog. The reviews should be convincing enough to make the reader purchase the DVD through your Amazon affiliate link which in turn would earn you a commission based on that sale.
Commission Junction is another affiliate organization that can earn you income for your blog. The Commission Junction comprises of loads of advertisers that are willing to provide nice rates of deals and commission that you could offer your viewers and readers on your site examples of such sites are CinemaNow, Blockbuster, and Disney. There are other platforms you can upload your content with which you can earn money from advertising like YouTube and Daily Motion
Top #3 Movie Bloggers
#1 Movie Pilot
Moviepilot is one of the top movie blogs where you can get the best of upcoming movies. You can also follow various projects and the latest news in the industry that are of interest to you on their blog.
They can be found on Facebook and Twitter
Their movie reviews and fanzine are one of the fan favourites.
Established in 1995 and founded by Brian Balchack, this is one of the first movie blogs that was created. With strategic teams placed all over America, they cover all happenings in the movie industry
You can reach them on Facebook, Twitter, Google plus, Instagram and YouTube.
They cover events in the movie industry, trailers and movie reviews.
#3 Cinema Blend
Established by Gateway Blend in 2003, Cinemablend is considered one of the most entertaining sites out there, they report on various things in the entertainment industry like pop culture, movies, television etc.
They have an estimated fanbase of about 24 million visitors on their site.
They can be found on YouTube, Facebook and Twitter.