How to start a successful kids blog

Starting a successful blog isn’t child’s play. Here’s everything you’ll want to know when starting and growing your blog.

How to Start a Keyword Blog

1) Finding your Niche

One way you can make a successful blog is by having one geared at children. For many adults, a child’s blog can be a good way to teach your children, and it’s a safer way for children to explore the Internet. With that said, there are many blogs for kids around, and if you want to have a successful blog, you may want to find your niche.

A niche is a specific topic. A blog dedicated for kids is too broad of a topic. First, there are many types of kids. There are young, preschool to kindergarten-aged children, there are older children in elementary school, and then there are preteens. These children all have different needs. Finding what age range you want to appeal to may be a good idea. You may want to blog about a certain time of a child’s life, like how to survive 5th grade.

Not to mention, the gender of the child you want to appeal to. A blog dedicated to boys may be different than one for girls. Or, you may you want to keep your blog gender neutral. That’s fine too.

Do you want your blog to be one that is educational, fun for kids, or a combination? Do you want to give children the latest news in children’s entertainment? There are quite a few options.

Find a specific topic, and then look at it through Google Trends. Is the topic consistent or rising? That’s good. It may be a good niche.

Just remember, you want a niche that doesn’t have too much competition, but you also don’t want something that is so specific no child won’t find it.

2) Think of a unique blog name and create your website

Now comes the fun part, creating your blog name. We suggest a name that’s short, sweet and is relevant to your audience. Some names for a kids blog could be: Children’s Corner, 5th Grade Files, or if you’re still stuck try using our blog name generator for some inspiration.

Once you have a blog name in mind, it’s time to get your website set up. Don’t worry, this is much easier than it sounds and can be easily done in less than an hour! Checkout our full guide on the best and easiest way to setup a WordPress blog here.

We suggest going with BlueHost to host your website as they have a easy one-click WordPress installation tool, you can get 60% Off hosting and a free domain name here.

3) Get the essentials

For a child’s blog, you don’t need too much to get you started. If you want to vlog or start a podcast for kids, you’ll need good camera and mic equipment, but that’s about it. You don’t need to spend a lot, but getting decent equipment won’t hurt.

Social media is important as well to help promote your blog. With that said, many forms of social media, such as Facebook or Instagram, are intended for teens and older. Often, it’ll be the parents who discover your social media, so think about that.

Get Ideas for your blog name!

What content do kids bloggers create?

Bloggers who write for children write content that appeal to kids. School can be rough, and a blog that helps the child learn and be better in school is popular. It can come from people who work as teachers, or people who have been there and want to give advice to the next generation.

A blogger may create vlogs and podcasts that deal with content that appeals to a child. Often, they may include their own children in the vlogs as well.

Children love keeping up with video games and TV shows they like. Creating a family friendly blog may be appealing in that situation.

Create engaging and relevant content

In order to have good content, you need to write for children and try to get into their minds. You may feel like that will be easy. Keep the language simple, don’t use profanity, and focus on stuff kids like, right? However, if you don’t have children, this can be a challenge. You may not know what they like or how to appeal to them. This can be a challenge, unless you have experience in child psychology.

It also needs to be relevant as well. Keep up with the latest trends and hobbies kids are getting into. Otherwise, you’ll come across as an adult who just doesn’t get it.

You’ll need to write for adults as well, who may stumble on your site or on social media.

One way you can improve your craft is to read other child blogs. Look at their voice and use it as inspiration to create your own. Build upon what they provide, improve on their flaws, and you can be all set.

How to grow your traffic

So how do you gets to flock to your content? There are a few ways to do so, besides obviously creating content they enjoy.

  • Talk with other child bloggers. Possibly do a collaboration or a guest post. This can help the audiences intertwine and both parties benefit.
  • Pay a bit for advertisements. Posting ads on Google, Facebook, or other social media can help you.
  • Social media profiles for an adult audience are good as well. Try making your posts appeal to parents more.
  • Optimize your website for SEO purposes. You may want to consult an SEO guru to help you with that.
  • Get the word out. Calls to action on your website often help. Tell the kids to spread the word to their friends, or encourage parents to get the word out as well.

Our Business Name Guides

Related: How to Start a Podcast

Related: Blog Name Generator

Related: Domain Name Generator

How to make money with your kids Blog

It can be a bit harder to make money with a kid-friendly blog, as the kid can’t just whip out a credit card. You’ll need to give adults an incentive to invest in your product. If it’s good enough, they may pay to provide more content for your children. Here are some ways you can make money.

  • Guest post. If you grow an audience, other blogs may want you to be a guest on their blog, vlog, or podcast. Besides the exposure, ask for some financial compensation as well.
  • Put ads on your website. Use AdSense or other programs to put child friendly and parent friendly advertisements on your site.
  • Patreon is always a good option to make money. With their parent’s permission, children can get some premium content from you, such as exclusive blog posts or vlogs.
  • If you become influential, you may be paid to review or promote children’s products, such as books and toys.
  • You may also be paid to attend events.

Top #3 Kids Bloggers

#1 Kids Activities Blog


Started in 2012 by Holly Homer, Kids Activities Blog appeals to both kids and parents. It highlights many different activities and crafts kids can engage in. For example, being the holiday season, there are plenty of Christmas cookies and ornaments kids can help create. They have blogs aimed at parents too, from stories to parenting tips. Appealing to both child and adult audiences is a great idea, but one that is challenging.

#2 Hagan’s World of Awesome


Many kids blogs are written by adults, but what about a blog written by a kid, for kids? It started in 2011 and chronicles Hagan, who writes about his travels and adventures, complete with photos and a writing style that reads like a child wrote it. We aren’t sure if Hagan actually wrote it or if it was ghostwritten by his parents, but either way, it’s a great blog to check out if you have kids who want to contribute to your blog. It hasn’t been updated since 2013, but it’s good for some inspiration. Here’s hoping Hagan is doing well.

#3 Pre-K Blog 


This blog is aimed at preschoolers, with a focus on teachers. It’s filled with fun, printable activities that both teachers and parents can use. Kids can look through it and find activities they enjoy.

Don’t forget to try our Blog Name Generator!

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