How To Name Your Garden Business
If you’re a horticulture enthusiast, starting a garden business can be a great way to turn a hobby into a healthy income stream. The global gardening industry has enjoyed steady growth in recent years, and this is only projected to continue rising, making it a good time to get in on the market!
But before you can claim your spoils, your brand needs to be on point—and this all starts with your business name! Using the Garden Business Name Generator, you’ll be able to create a name that will give your new company every chance of success. Try the Garden Name Generator out now before continuing with the full naming tutorial.
Below, you’ll also find lots of examples of great plant business names, tips on how to craft a unique name, and a step-by-step guide to naming your new garden business!
20 Garden Business Name Ideas
To help you gather some initial ideas, we’ve compiled 20 examples of plant business names from the Garden Name Generator. Which one do you think is the best? Remember to try the Garden Names Generator yourself to see if you can do better!
- Beautify Bonsai
- Landscaping Legends
- Shepherd Green
- Nurturing Nature
- Golden Harvest
- Autumnal Root
- Affinity Flora
- Organic Repose
- The Plant People
- Lawn Raisers
- Happy Seedlings
- Soils & Seeds INC.
- Green Thumb Tools
- Lilac Grow
- Jasmine Botanicals
- Greenify Gardens
- Backyard Rainforest Co.
- Patio Plantopia
20 More Garden Business Name Ideas
- Seed Island
- Botanic Heaven
- Infinite Green
- Golden Bloom
- Giardino Tools
- Bloom Season
- Tropic Taste
- Wild & Free
- Eat Local
- Green Thrive
- Green Doctor
- Rose Bouquet
- Urban Roots
- Plant Whisper
- Local Breed
Best Real-world Garden Business Names
We’ve also put together a list of five real-life plant business names for you to draw inspiration from. These are all successful garden companies with great business names. For each one, we’ve explained what makes the name so good.
The names below cover a range of services including garden consultancy, landscaping, and maintenance. They are all connected, though, by ranking among the top 100 garden companies in terms of revenue.
Consider which plant business names you like best and take some ideas forward to use with the Garden Business Name Generator later on in the guide.
Founded in 1990, TruGreen is a lawn care maintenance and treatment company that is now widely recognized as the biggest and best in the industry. The use of two monosyllabic words makes the name concise and, thus, extremely memorable. Combining the two words and dropping a letter from ‘true’ also helps to make the branding more distinctive.
BrightView is the biggest commercial landscaping company in North America. The name uses imagery of vibrancy to convey to prospective clients the results they can achieve with the service. Similar to TruGreen, it also combines words to add an extra degree of brevity and make the name more visually appealing.
Lawn Doctor is a US-based lawn care business. This name is short and simple. The word “doctor” creates a sense of professional expertise that builds trust with potential customers. It also communicates the company’s USP of providing a scientific approach to garden management, thereby helping to amplify the brand.
Established in 1977, Spring-Green is a major American lawn care services company. The name is a clever adaption of the popular phrase “spring clean”. This is particularly appropriate as the word “spring” is linked to plant growth, whilst “green” helps to build on this vernal imagery. Its conciseness also makes it extremely brandable.
The Grounds Guys
The Grounds Guys is a U.S. lawn care and landscaping company that serves both residential and commercial clients. The use of the fairly casual word “guys” adds a personal and friendly face to the brand. Alliteration with the repeated “g” sound also makes the name more rhythmic and memorable.
Step-by-step Guide to Naming your Garden Business
It’s now time to put your ideas into practice and create your own garden business name. Don’t stress—we’ve broken down the process into six simple steps. You’ll also have the Garden Business Name Generator at your disposal, too.
1. Establish your area of business
As we’ve already seen, there are many different areas within the gardening market. As a new company, it’s best to focus on a single area rather than try to cover all services.
Some of the areas of the gardening business you may choose to focus on include:
- Lawn care
- Water management
- Weed control
- Pest control
If you’re looking to start a new company within the garden industry, you probably already have a specific area of gardening expertise. Make this your key area when starting out.
2. Work out your niche
The next step is to decide what gap you will fill in the market. This is a process of differentiating your business from other competitors.
To do this, you’ll need to consider these key areas:
- What is your target market?
- What is your USP?
- What are your core values?
The answers to these questions will inform subsequent branding decisions, including your choice of name.
3. Create keywords
Based on your area of business as well as your place in the market, come up with keywords that can be used in your business name.
Keywords are particular words that reflect your business’ vision and will appeal to your target market. Below are some examples of keywords for specific business models within the gardening industry.
Possible keywords for a budget full-scale lawn services company:
Possible keywords for a commercial landscaping company:
Shortlist a minimum of five keywords before proceeding to the next step.
4. Use the Garden Business Name Generator
Put each keyword into the Garden Names Generator at the top of this page and hit enter. Pick out names that are easy to read, catchy, and visually appealing.
Use the options on the left of the screen to filter the results of the Garden Name Generator based on name length, keyword positioning, and rhythmic elements.
Select up to 10 names and then continue to the next stage.
5. Test names
Create a name testing survey and distribute it to work colleagues and clients. A larger sample size will generate more insightful results.
Use open-ended questions in your name testing survey. Some of these could be:
- What is your immediate reaction to this name?
- Does this name build trust?
- What type of service do you associate with this name?
Use the survey results to select the name that best aligns with your business’ vision in the eyes of the respondents.
6. Check availability
The final step is to verify that your selected name is available for use as a business. Firstly, you’ll need to check that it hasn’t already been trademarked by another company.
Provided that the name hasn’t been copyrighted, you can then check to see if it is available as a web domain. It’s crucial to have a website address that is consistent with your business name so that customers can find you easily.
Another consideration is to open accounts on relevant social media sites under your business name. It’s increasingly important for garden businesses to engage with people on social media to build customer loyalty.
If your name satisfies these three checks, you now have your new garden business name!
5 Tips for Creating Unique Garden Business name ideas
Want to make sure that your new garden business name is as original as possible? Here are five industry-specific tips from our branding experts for creating unique plant business names. Many of these tips can be easily implemented while using the Garden Business Name Generator.
1. Keep it short
The garden industry is full of technical terminology that you might be tempted to incorporate into your name to convey your knowledge. However, avoid particularly long words.
You can get away with ‘landscaping’ as it relates to a specific service, but a word like ‘horticulture’ has more concise alternatives. Remember, you can filter your Garden Name Generator results based on character length.
2. Use imagery
The garden business is all about creating visually appealing results for clients. Why not draw on imagery in your business name too?
Consider keywords that have a strong visual impact and stoke images of blooming gardens in the customer’s mind. These can subtly encourage them to choose your service over a competitor.
3. Convey expertise
If a customer doubts your gardening insight and expertise for a second, they’ll look elsewhere. You can start to build trust with customers through your business name.
Explore keywords that connote professionalism. “Doctor” from “Lawn Doctor” is a good example from earlier. Others could be “expert”, “pro”, or “specialist”.
4. Incorporate rhythm
Using rhythmic elements can help your business name to stick with customers and also make them more likely to share your service with friends and family.
This can be achieved through the use of rhyme. Alternatively, try incorporating repeated sounds through alliteration, such as with “The Grounds Guys”. Use the “Rhyming” button on the Garden Name Generator for help with this.
5. Make it distinctive
It’s also important to make your name stand out among competitors. This will make your brand more memorable to clients.
Consider combining words, using non-standard spelling, or experimenting with font style through capitalization where appropriate. Just make sure that the name is still easy to pronounce.
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