Candle Business Name Generator
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Ashley S.
Branding & Marketing Specialist
Article Contents
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How to Name your Business
5-Tips for Naming your Business
Business Name Ideas
How to name your candle business
So you have finally decided to start a candle business but you are not sure how to name it? Don’t worry, I am going to show you how to create a business name that you and your customers will totally love. I will be taking you through the four steps we use to create amazing names for businesses like yours.
I have included 20 candle business name ideas and I will revealing how I came up with them. Before we start, make sure to try our candle business name generator then come back and follow the tutorial
- Flame Game
- Wick Pick
- Wax Works
- Elegant Radiance
- Waxy Wonders
- Classic Candles
- Sensuous Smells
- Wicks n’ More
- Candle Kings
- Clever Candles
- Gentle Glow
- Candle Collective
- Golden Flames
- Time to Twinkle
- Flicker
- FlameCast
- Candle Connection
- Wax n’ Wicks
- GlowQuest
- Glowry Candles
Create a unique business name with our Business Name Generator!
#1) Brainstorm your name ideas
Start by brainstorming what words could fit into your business name. In my name ideas, I used words like “Glow”, “Radiance”, “Golden” and “Smells”, you can see that while these words can be related to Candles, they also suggest that you can expect radiant candles with golden glows and sweet smells from this business. Your goal here is to create a list of words or names that come to mind when thinking about your business.
If you’re stuck on words to use, try our business name generator.
Here are my name ideas after brainstorming:
#2) Shortlist your ideas
Once you’ve developed a list of possible names, do an analysis of your ideas. Remove any names that could be hard to remember, spell or speak aloud. Keep names that are brandable, sound great, are memorable and communicate your brand values, product or service to your target audience.
Here’s a quick checklist you can run your ideas through to help shorten your list of name:
- Is the name simple and easy to remember?
- Is the name easy to read and say aloud?
- Is the name different from competitors?
- Does the name convey a relevant meaning?
- Does the name avoid overused words or cliches?
My Shortlist:
Removed Ideas:
Create a unique business name with our Business Name Generator!
#3) Get some feedback
You’ll now have a list of 3-6 great candle business names and you can start to ask potential customers or people working in the industry for feedback (your target audience). Avoid feedback from family and friends, are more likely to praise all your ideas and they aren’t your customer.
Be sure to ask questions like:
- What first comes to mind when you first hear the name?
- How would you spell it?
With you’re customer feedback you can now ask yourself is the name still relevant? and did it represent your business how you intended?
My customer feedback:
This name conveys a high quality premium candle.
This name conveys a candle that is sweet smelling and likely to elicit romantic affections.
This name is catchy and memorable.
This name conveys a product that is of premium quality.
#4) Check It’s available
At this point, it’s good to have at least three great candle business names on your list, in case any of your names are already taken. You can do a quick Business Name Search online to find out if you’re name is available within your country/state, also be sure to search if the name is also available for Trademark and Domain name Registration.
Check Domain Availability
Competitor Name Analysis
To help you brainstorm potential business names, let’s take a look at three successful honey businesses and break down why and how they’ve chosen to name their business and why it works for them.

True Grace
This is an interesting name because it isn’t immediately recognisable as a candle business. Instead they are relying on the connotations of the words to persuade customers to trust their product. True suggests the product is superior in some way. Grace suggests elegance and beauty.

Wax Lyrical
A fun play on words makes this company very memorable. To wax lyrical is to talk about something enthusiastically. Wax refers to the candles, and the use of the term lyrical opens up some interesting fun marketing possibilities using word play.

Prosperity Candles
Prosperity – thriving success and good fortune. By using this term the company are implying that by buying their product you will through association have prosperity. This appeals to the holistic marketplace especially.
1. Do a Competitor Analysis
Doing a competitor analysis as your first step will save you a lot of time in the future, knowing what names to avoid and understanding why and how your competitors business name words for them will help you in forming your own business names. When analyzing competitors think about:
- What business or product values are they conveying in their business name? How does that work for them?
- Is there a trend in how these businesses are naming themselves? It’s best to avoid sounding like “just another one of those businesses”.
- Who does it best? Why does it work and how can I produce a better name?
2. Focus on Naming your Business not Describing it.
A typical pitfall most businesses run into is describing their business name too literally, using overused candle terms. A more effective business name should convey to customers your businesses and product values at a deeper level. Try name your business in a way that has a story behind it.
Let’s take for example a real candle business named “Colonial Candle”.
This is one of the first candle company started by a woman and the word ‘Colonial’ is used to depict the ‘colonialism or control men had in business in those days.
3. How to make a more memorable name
Creating a memorable business name is the first step in getting into a customers mind and is also a task that’s easier said than done. Your business name should aim to stop a customer in their tracks and give an extra thought on your product among your wave of competitors. Some tips to create a memorable name would be:
- Use rhythmic pronunciation or alliteration (Waxy Wonders, Time to Twinkle)
- Try using a word that wouldn’t be relevant when out of context (Fara Candles – Fara as in Faraday, the scientist who first demonstrated the chemical history of a candle)
- Keep it short and simple.
4. Try purchasing a Brandable business name
Brandable business names are names that are non-sensical but read and are pronounced well. They often use letter patterns of Vowel/Consonant/Vowel as these word structures are typically short, catchy and easy to say and remember. For example, some brandable honey business names could be:
- Cona Candles
- Felo Flames
- Nyota Candles
You can find a full list of Brandable business names at Domainify.com
5. Avoid combining words just to create a unique name.
Another mistake business owners typically make is creating bad word combinations when they find out that their business name idea is already taken. For example, John names his business Twinkle Candles and finds out it’s already taken. Because he’s already decided this is what he’ll name his business he tries to opt for similar sounding names like Twinkandles, Twinklement Candles or TwinkolCandle.
You can see how these ideas are a step backward as they are not catchy, easily pronounceable or memorable. In these situations, we suggest starting from scratch and trying the tips we mentioned previously.
Don’t forget to use our Candle Business Name Generator
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Words Candle often describes
(“Candle ______”)
You can use these words to create Candle business names like ‘The Candle Box’ and ‘Wick & Wax Candle Co.’.
How Candles are often described
(“______ Candle”)
Example Candle company names using these related descriptive words ‘Naked Flame Candle Co.’ and ‘White Light Candles’.
Candle Verbs
You can use a verb in your Candle business name to create business names like ‘Illumination Candles‘ or ‘Flicker Candles‘.
Combine Words
We’ve taken words from above and from our generator results and combined the words to create new honey company names.
Candle in Foreign Languages
Consider using foreign words in your business name to give the impression of an international or exotic brand.
Latin: Lucerna
French: Bougie
Italian: Candela
Spanish: Vela
Peaceful Flicker, Color Candles, Natural Wax Creations