Auto Detailing Business Name Generator

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Writer Ashley

Ashley S.
Branding & Marketing Specialist

How to name your auto detailing business

Hey, I’m Ashley (Branding Expert) and I’m going to guide you through our four detailed steps to name your auto detailing business. Below you’ll find twenty example names I created in this process and next, I’ll show you how you can create your own. To get started, try our auto detailing business name generator above and then scroll below to find the first step in the naming process.

  1. Immaculate Detailing
  2. Classy Auto Detailing
  3. Polished Look Auto Detailing
  4. Detailed-Oriented Car Care
  5. Shine and Sparkle
  6. Perfect Finish Car Detailing
  7. Shine My Ride
  8. Clean and Classy Car Detailing
  9. Xtreme Reflection
  10. Mobile Restore Detailing
  1. Attention to Detail Car Care
  2. Pimped Up Ride
  3. Fleet Detailing Co.
  4. Auto Heaven Car Care
  5. Pride Shine
  6. The Personal Touch Car Care
  7. Glimmer and Shine Auto Detailing
  8. Prestige Shine
  9. VIP Detailing
  10. The Car Care Guys

Create a unique business name with our Business Name Generator!

Four steps to naming your auto detailing business

This four-step process will help you name your auto detailing business. In this example, I’m creating a name for an auto detailing business that conveys the affordable, artistic and durable products or services. Here’s each step I took in crafting these business names.

Click to View Infographic

#1) Brainstorm your name ideas

Start by brainstorming what words could fit into your business name. In my name ideas, I used words like “Shine”, “Detail”, “Reflection” and “Touch”, you can see that while these words can be related to auto detailing, they also suggest that you can expect an artistic, detailed and shiny type of auto details from this business or brand. Your goal here is to create a list of words or names that come to mind when thinking about your business.

If you’re stuck on words to use, try our business name generator.

Here are my name ideas after brainstorming:

Immaculate Detailing

Classy Auto Detailing

Polished Look Auto Detailing

Detailed-Oriented Car Care

Shine and Sparkle

Perfect Finish Car Detailing

Shine My Ride

Clean and Classy Car Detailing

Xtreme Reflection

Mobile Restore Detailing

Attention to Detail Car Care

Pimped Up My Ride

Fleet Detailing Co.

Auto Heaven Car Care

Pride Shine

The Personal Touch Car Care

Glimmer and Shine Auto Detailing

Prestige Shine

VIP Detailing

The Car Care Guys

#2) Shortlist your ideas

Once you’ve developed a list of possible names, do an analysis of your ideas. Remove any names that could be hard to remember, spell or speak aloud. Keep names that are brandable, sound great, are memorable and communicate your brand values, product or service to your target audience.

Here’s a quick checklist you can run your ideas through to help shorten your list of name:

  • Is the name simple and easy to remember?
  • Is the name easy to read and say aloud?
  • Is the name different from competitors?
  • Does the name convey a relevant meaning?
  • Does the name avoid overused words or cliches?

My Shortlist:

Shine My Ride

Prestige Shine

VIP Detailing

Immaculate Detailing

 

Removed Ideas:

Classy Auto Detailing

Polished Look Auto Detailing

Detailed-Oriented Car Care

Shine and Sparkle

Perfect Finish Car Detailing

Clean and Classy Car Detailing

Xtreme Reflection

Mobile Restore Detailing

Attention to Detail Car Care

Pimped Up My Ride

Fleet Detailing Co.

Auto Heaven Car Care

Pride Shine

The Personal Touch Car Care

Glimmer and Shine Auto Detailing

The Car Care Guys

Create a unique business name with our Business Name Generator!

#3) Get some feedback

You’ll now have a list of 3-6 great auto detailing business names and you can start to ask potential customers or people working in the industry for feedback (your target audience). Avoid feedback from family and friends since they are more likely to praise all your ideas and they aren’t your customer.

Be sure to ask questions like:

  • What first comes to mind when you first hear the name?
  • How would you spell it?

With you’re customer feedback you can now ask yourself is the name still relevant? and did it represent your business how you intended?

My customer feedback:

Shine My Ride

This name conveys a premium service that focuses on every single detail.

Prestige Shine

This name conveys a premium and luxurious service that guarantees the quality and durability.

VIP Detailing

This name conveys a specialized service that focuses on customer’s satisfaction and overall quality.

Immaculate Detailing

This name conveys a premium and reliable service that puts a lot of efforts to every single detail.

#4) Check It’s available

At this point, it’s good to have at least three great auto detailing business names on your list, in case your any of your names are already taken. You can do a quick Business Name Search online to find out if you’re name is available within your country/state, also be sure to search if the name is also available for Trademark and Domain name Registration.

Check Domain Availability

Competitor Name Analysis

To help you brainstorm potential business names, let’s take a look at three successful auto detailing businesses and break down why and how they’ve chosen to name their business and why it works for them.

Detail King Logo

Detail King is the business that focuses on cleaning, auto detailing and repairing. The name communicates expertise, reliability and a great reputation of the company. Also, the word ‘king’ in the name conveys the value of being a leader in the industry. The name is very memorable and extremely brandable.

Elite Detailing Logo

Elite Detailing is the business that solely focuses on making durable and artistic auto details. The word ‘elite’ communicates that the company is very reliable since they provide durable, affordable and expert service to its customers. Also, the name is extremely brandable and memorable in this industry.

Bumber 2 Bumper Logo

Bumper 2 Bumper is the business that solely specializes in producing and installing sturdy and artistic bumpers on the cars. The name literally communicates what’s the business about which makes this name extremely sound and brandable in the industry.

Premium names to kickstart your business

Created by branding experts and professional designers.

5 Tips for naming your auto detailing business

The ideal business name should be simple, memorable and convey a meaning all at the same time. Here are my 5 tips to keep in mind when developing your business names.

1. Do a Competitor Analysis

Doing a competitor analysis as your first step will save you a lot of time in the future, knowing what names to avoid and understanding why and how your competitors business name words for them will help you in forming your own business names. When analyzing competitors think about:

  • What business or product values are they conveying in their business name? How does that work for them?
  • Is there a trend in how these businesses are naming themselves? It’s best to avoid sounding like “just another one of those businesses”.
  • Who does it best? Why does it work and how can I produce a better name?

2. Focus on Naming your Business not Describing it.

A typical pitfall most businesses run into is describing their business name too literally, using overused auto detailing terms like elite, shine or prestige. A more effective business name should convey to customers your businesses and product values at a deeper level. Try name your business in a way that has a story behind it.

Let’s take for example a real auto detailing business named “Detailtek Auto Detail”.

Literally, this name conveys you’re getting a service that is performed by enthusiasts and experts in the field who’re paying attention to every detail. Customers who’re looking for auto detailing services are mainly looking for a company that can perform an affordable service that focuses on durability and details. The name is extremely brandable and sound in this industry.

3. How to make a more memorable name

Creating a memorable business name is the first step in getting into a customers mind and is also a task that’s easier said than done. Your business name should aim to stop a customer in their tracks and give an extra thought on your product among your wave of competitors. Some tips to create a memorable name would be:

  • Use rhythmic pronunciation or alliteration (Shine and Sparkle, Detail Delivered)
  • Try using a word that wouldn’t be relevant when out of context (Classy Auto Detailing – Classy represents a classical or vintage style which became very popular among car lovers.)
  • Keep it short and simple.

4. Try purchasing a Brandable business name

Brandable business names are names that are non-sensical but read and are pronounced well. They often use letter patterns of Vowel/Consonant/Vowel as these word structures are typically short, catchy and easy to say and remember. For example, some brandable auto detailing business names could be:

  • Ratane Details
  • Zatikos Detailing
  • Vurnilo Auto Detail

You can find a full list of Brandable business names at Domainify.com

5. Avoid combining words just to create a unique name.

Another mistake business owners typically make is creating bad word combinations when they find out that their business name idea is already taken. For example, John names his business Prestige Shine and finds out it’s already taken. Because he’s already decided this is what he’ll name his business he tries to opt for similar sounding names like Preshine, PrestiqueShine or Prestigioushine.

You can see how these ideas are a step backward as they are not catchy, easily pronounceable or memorable. In these situations, we suggest starting from scratch and trying the tips we mentioned previously.

Business Name Ideas

Here’s the ultimate list of related words you could use in your business name. Below is a list of trending, descriptive and action words that are often related to.

Trending Words

Here are the top trending words used in auto detailing company names.

near me

supplies

mobile

elite

cheap

affordable

premier

solutions

near me

extreme

interior detailing

professional

training

corporate

corporate fleet

shop

spotless

custom

on the spot

smart

prestige

shine

suds

Don’t forget to use our Auto Detailing Business Name Generator

Combine Words

We’ve taken words from above and from our generator results and combined the words to create new auto detailing company names.

polishxpress (Polish + Express)

lustpro (Lustre+ Professional)

Autofinish (Automobile + Finishing)

Autocarepro

Restocar (Restore + Car)

restorpress (Restore + Express)

autospark (Automobile + Sparkle)

Words auto detailing often describes

(“auto detailing ______”)

You can use these words to create auto detailing business names like ‘The Auto Detailing Pro Company’ and ‘The Auto Detailing Shop’.

product

service

professional

expert

boutique

training

master

package

precision

speed

shine

gloss

process

exterior

interior

How auto detailing is often described

(“______ auto detailing”)

Example auto detailing company names using these related descriptive words ‘The Extreme Auto Detailing Company’ and ‘Meticulous Auto Detailing Co.’.

structural

interior

exterior

fast

extreme

spotless

meticulous

perfect

enhanced

professional

mobile

personalised

custom

on the spot

prestigious

world class

3D

express

affordable

VIP

cheap

budget-friendly

luxury

bumper to bumper

Auto Detailing Adjectives

You can use an adjective in your business name to create a business name like ‘Masterful Auto Detailing‘ or ‘The Comprehensive Auto Detailing Company‘.

powerful

immaculate

extreme

meticulous

professional

fast

affordable

speedy

cheap

luxurious

VIP

corporate

custom

comprehensive

mobile

premium

pro

specialised

three-dimensional

expert

express

Auto Detailing Verbs

You can use a verb in your auto detailing business name to create business names like ‘Auto Detailing Polish‘ or ‘Shine Auto Detailing Company‘.

shine

polish

clean

clear

restore

rinse

rub

launder

handwash

perform

erase

scrub

remove

smoothen

degrease

shampoo

sanitise

deodorise

wipe away

finish

Other Business Name Guides

Related: Car Wash Names

Related: Car Garage Names

Auto Detailing in Foreign Languages

Consider using foreign words in your business name to give the impression of an international or exotic brand.

Latin: noun (N/A, car – currus, clean – mundus, shine – luceat)

French: noun (auto détaillant)

Italian: noun (dettagli auto)

Spanish: noun (auto detallando)

Don’t forget to give our auto detailing company name generator a try!

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